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2023 Marketing Excellence Awards – Call for Entries: Honoring the Best in B2B Services and Solutions Marketing

This year’s award categories include Account-Based Marketing, Driving Strategic Growth, Customer Research, Enabling Sales, Strengthening Executive Engagement, and Thought Leadership, as well as special awards for best SMB organizations. The submission deadline is May 5, 2023.

LONDON and BOSTON, Feb. 21, 2023 /PRNewswire/ — Today, Momentum ITSMA, the world-leading B2B growth consultancy and pioneers of Account-Based Marketing, launches the 2023 Marketing Excellence Awards program.

Momentum Itsma

This year, the program honors standout performance in eight strategic and critical aspects of B2B marketing, with a special focus on growth and innovation with high-value services and solutions. In recognition of the increasing prominence of Account-Based Marketing (ABM) throughout the B2B marketing world, this year’s program includes two new ABM categories, along with six other areas of marketing impact.

“In times of economic pressure, senior marketers are really rising to the challenge by adopting strategic approaches to marketing programs, to drive sustained growth,” said Alisha Lyndon, CEO of Momentum ITSMA. “Our research shows there’s a great air of optimism and a notable investment in growth. We’re so impressed with the resilience and strategic thinking marketers have applied to seize the moment and expand their market share. For this year’s awards, we’re excited to expand our number of categories to further reward and showcase the aspirational focus, approach, and talent of marketers achieving growth in volatile times.”

The industry leading awards for growth through excellence are now in the 26th year of recognizing the very best in innovative programs – those that demonstrate deep market insight, creative approaches, and substantial business impact across the most important aspects of strategic B2B marketing. Last year’s winners included: Tata Communications, Salesforce, Persistent Systems, Verizon Business, TCS, ServiceNow, Tech Mahindra, IBM, Ericsson, O2 Business, Avanade, Infosys Cobalt, Kyndryl, Epcon Franchising, and Bombora.

The deadline for submissions is May 5, 2023.

-more-

2023 AWARD CATEGORIES

  • Advancing Thought Leadership – Developing thought leadership initiatives that stand out in the mind of the target audience, strengthen reputation and engagement, and accelerate pipeline and revenue growth.
  • Building Best-in-Class Marketing Organizations – Enabling the marketing organization to orchestrate activities that drive strategic growth, through the optimal use of technology, by focusing on developing skills and forging career paths, and by fostering an agile and collaborative environment.
  • Leveraging Customer Research – Taking an objective, data-led approach, incorporating primary and secondary research, to create and deliver programs that drive customer or revenue growth.
  • Driving Strategic Growth – Collaborating with business leadership to identify, develop, and accelerate new strategies to become a transformational business partner to clients.
  • Embedding an Account-Based Culture – Partnering with business leaders to establish a client-centric approach – including knowledge, leadership, and capabilities – across the organization as a core go-to-market strategy that delivers market-beating growth.
  • Enabling Sales – Ensuring ‘no daylight’ between marketing and sales, with innovative and flexible sales enablement approaches that focus on high-quality content, personalized insights and intelligence, and client-centered programs that drive revenue.
  • Scaling ABM Programs – Tapping into an existing successful ABM approach and deploying it across a broader range of accounts, to co-innovate and create demand across the organization.
  • Strengthening Executive Engagement – Integrating a strategic, multichannel engagement program with content, events, and experiences that broaden and deepen executive-level relationships with priority clients and prospects, and pave the way for growth.

ELIGIBILITY AND AWARDS

The Marketing Excellence Awards program is open to all companies that market and sell technology, telecom, professional services, and/or business services or solutions.

Momentum ITSMA awards two winners in each category:

  • Diamond: Best in class for the industry
  • Gold: Standout results in marketing impact

In addition to the two winners in each category, Momentum ITSMA will award two winners from small and medium-sized businesses. These awards will go to the strongest submissions from two companies with less than $500 million in annual revenue, regardless of category.

Momentum ITSMA will announce the winners at a special awards ceremony on November 14, 2023, during the Annual Marketing Vision Conference, which runs from November 13-15 at the Revere Hotel in Boston, MA.

SUBMISSION GUIDELINES

Visit Momentum ITSMA’s website at https://www.momentumitsma.com/about-us/marketing-excellence-awards/ for detailed information, submission guidelines, and access to our online award submission portal.

About Momentum ITSMA

We are Momentum ITSMA – a world-leading B2B growth consultancy and analyst firm. As pioneers of Account-Based Marketing (ABM), we enable you to embed a customer-first mindset, truly understand your markets, and build the right capabilities. Learn more at www.momentumitsma.com.

Contact:

Alexandra Koenig,

alexandra.koenig@wearemomentum.com,

+44 203 858 0808

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Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-2.jpg

 

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News Wire

Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-1.jpg

 

Cision View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html

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Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai

An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah

MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.

DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.

Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.

With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.

More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.

Stay tuned for what’s next from Jameson Connects.

Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-1.jpg

 

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