NEW DELHI, June 11, 2025 /PRNewswire/ — A global survey conducted by Springer Nature reveals that researchers in India are calling for more balanced and responsible approaches to research assessment, with an emphasis on transparency, integrity, and moving beyond over-reliance on quantitative metrics.

The 2024 Research Assessment Survey, which gathered responses from over 6,300 researchers worldwide—including 764 from India—provides important insights into how researchers experience and perceive current evaluation practices. While researchers globally continue to be assessed based on a combination of publication counts, citations, and grant funding, Indian respondents reported a stronger reliance on purely quantitative measures than their global peers.

Notably, 21% of Indian researchers said they are assessed entirely by quantitative metrics such as number of publications, citations, or grant income. This figure is higher than the global average (16%), and even Asia overall (17%). The contrast is particularly striking when compared to the United Kingdom, where only 5% reported being assessed solely on such metrics—reflecting a strong shift in UK research culture toward more holistic evaluations.

At the same time, there is clear appetite for change: 49% of Indian respondents said they believe there should be a balanced mix of quantitative and qualitative criteria in research assessments, suggesting growing interest in reform.

“Researchers in India and globally are sending a clear message—they want assessments that go beyond simplistic metrics like publication counts and journal impact factors,” said Dr. Ed Gerstner, Director of Research, Springer Nature. “There is a growing demand for systems that reward openness, collaboration, and real-world impact. At Springer Nature, we are proud to be a driving force in this global conversation.”

Springer Nature has been at the forefront of advancing responsible research assessment. The company is a signatory of the San Francisco Declaration on Research Assessment (DORA), a member of the Coalition for Advancing Research Assessment (CoARA), and continues to promote practices that foster research integrity, open science, and transparency.

In India, Springer Nature is further supporting national efforts such as One Nation One Subscription (ONOS) and working closely with universities and research institutions to build capacity around responsible research evaluation. The company is also engaging with policymakers to ensure that global advances in research assessment translate into impactful, local change.

The survey also revealed:

• Despite the emphasis on quantitative metrics, Indian researchers were more likely to report that they are evaluated on their contributions to both the national good (50%) and to solving global challenges such as those embodied in the Sustainable Development Goals (34%) than researchers in Europe (30% and 19% respectively), North America (35% and 16% respectively) or globally (40% and 25% respectively).
• There is a strong desire in India for balanced assessments, blending measurable outputs with qualitative indicators such as societal relevance, collaboration, and contributions to the SDGs.
• Transparency and clarity in assessment processes were rated highly by Indian respondents, indicating the importance of trust and fairness in research careers.

This growing awareness among Indian researchers aligns with Springer Nature’s global push for research systems that are not only rigorous and reproducible but also fair, inclusive, and meaningful.

About Springer Nature:

Springer Nature is one of the leading publishers of research in the world. We publish the largest number of journals and books and are a pioneer in open research. Through our leading brands, trusted for more than 180 years, we provide technology-enabled products, platforms and services that help researchers to uncover new ideas and share their discoveries, health professionals to stay at the forefront of medical science, and educators to advance learning. We are proud to be part of progress, working together with the communities we serve to share knowledge and bring greater understanding to the world. For more information, please visit about.springernature.com and @SpringerNature.

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MUMBAI, India, June 11, 2025 /PRNewswire/ — Cipla Health, a leading player in consumer healthcare, announced the launch of its latest campaign, ‘Cipladine – Aapka Fast Aid Expert’, featuring acclaimed actress Neena Gupta as the brand ambassador. The campaign reinforces Cipladine’s positioning as India’s No.1 trusted solution for cuts, wounds, burns, and infections — delivering fast and effective healing when it matters most.

In a world where every second counts, everyday injuries like cuts, burns, and wounds can disrupt a person’s journey towards new experiences. Consumers seek a quick-acting reliable solution that empowers them to get back to their daily lives without delay. Backed by its Povidone Iodine (PVPI) formula, Cipladine is proven to stay longer on the skin, penetrate deeper, and start acting within just 30 seconds, making it not just a first aid but true Fast Aid Expert. ^[1]

Commenting on the campaign, Mr. Shivam Puri, MD & CEO, Cipla Health Ltd. said, “Cipladine has long been a trusted name in first aid, making it India’s No. 1 antiseptic ointment. With our new ‘Fast Aid’ campaign, we’re redefining timely care, delivering quick, effective relief when it’s needed most. This latest narrative reaffirms Cipladine’s place as a household essential, trusted across both urban and rural India. We’re delighted to have Neena Gupta bring her authenticity and wide appeal to help take this message forward.”

Conceptulised by Lowe Lintas, the new campaign creatively brings the ‘fast action’ benefit of Cipladine to life through a series of films featuring Neena Gupta and Shashie Verma. In these quirky and relatable stories, Neena, a meticulous and quick-witted character, is often seen outpacing her slow, laid-back assistant, echoing Cipladine’s rapid action on wounds.

Neena Gupta, Actress & Brand Ambassador, shared her excitement about the association, saying, “As someone who believes in tackling life head-on, I love the idea of being associated with a product that does the same. Cipladine is quick, reliable, and versatile, it reminds me of the kind of roles I enjoy doing. Being a part of this campaign was a delightful experience.”

Sharing his thoughts, Subramanyeswar S. Group CEO – India & Chief Strategy Officer – APAC, MullenLowe Global said, “Cipladine has long held the leadership position in its category, but true leadership lies not in maintaining the status quo, it lies in continuously raising the bar. We asked ourselves: how can a leader lead even more distinctively? The answer emerged in a powerful insight – speed – a critical need in first aid. That’s when we reimagined Cipladine not just as a product, but as a solution—a FASTAID EXPERT in the world of FIRSTAID solutions.”

Sarvesh Raikar, President (Creative), Lowe Lintas added, “The category of first aid solutions has been quite predictable in its problem-solution communication approach. We needed to break the clutter with a fresh tone of voice. The idea of an ultra-efficient boss and her quests to set things right without wasting time served as a perfect backdrop to launch our refreshed brand idea – to move from ‘FIRST-AID to ‘FAST-AID’ Expert. The chronicles of Neena Gupta and her secretary Sashi Verma, directed by the national-award winning director Vivek Dubey, effortlessly bring alive our new narrative of speed, while also bringing a smile on the viewers faces.”

The campaign is now live across TV, digital, print, OOH and trade visibility assets, to ensure maximum reach and engagement.

Catch the film here –

•  Film 1
•  Film 2

Agency Credits: 

Agency: Lowe Lintas

Creative: Sarvesh Raikar, Ninad Gawhankar, Prashant Pawar

Servicing: Adhideb Ghosh, Jonita Quadros, Nisha Jaffer

Planning: Shipra Chinchankar

Production House: Thunder Films

Director: Vivek Dubey

Client Credits:

Marketing Team

Category Director: Abhiroop Chatterjea

Marketing Managers: Trishna Shah, Kunal Mehta

About Cipla Health Limited:

Cipla Health Limited, the fast-moving wellness goods (FMWG) arm of Cipla, was incorporated in 2015 with a vision to spearhead the wellness wave in India. Cipla Health has delivered rapid growth and today plays across a diverse portfolio of 20 brands with most key brands being No. 1 or No. 2 in their respective categories. The portfolio includes products in Pain Care (Omnigel), Smoking Cessation (Nicotex), Oral Rehydration Solutions (Prolyte), Medicated Ointments (Cipladine), Cough & Cold (Cofsils and Naselin), Multi Vitamins (Maxirich), Weight Gain (Endura Mass) and Personal Care (Rivela Dermascience, Cetafresh, Tugain Essentials).

 Source:

^[1] Cipladine Contains Povidone Iodine And It Acts On Microbes Infecting Wounds. Lachapelle JM, Et Al. Clin. Pract. (2013) 105(5), 573–592

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BENGALURU, India, June 10, 2025 /PRNewswire/ — Founded by the visionary Pai brothers in 1997 with the start of Softee Ice Cream in the City of Mangaluru, Hangyo Ice Creams has evolved from a local favorite of Mangaluru into a nationwide sensation, tantalizing taste buds across Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, Maharashtra, Kerala and Goa with its unwavering commitment to quality & innovation. Hangyo Ice Cream is also one among the top 15 brands in the country. With a robust network of over 40,000 retail outlets and over 450 distributors has made our consumer’s moments more sweeter.  Hangyo has cemented its reputation as a brand synonymous with delightful, indulgent treats. Hangyo Ice Cream has been crafting a wide range of mouthwatering flavors and  continues to redefine the experience of having Ice Creams. Hangyo Ice Creams stands for excellence, has evolved as a legendary name in the Industry and has bagged many Awards & Accolades Nationally to its credit.

A Legacy of Innovation and Responsibility

Pradeep G Pai, Founder & Managing Director, highlights the brand’s relentless dedication to growth, creativity, and social impact. Under the umbrella of the Hangyo Foundation, the company actively supports meaningful causes, spanning education, healthcare, and environmental conservation. This commitment reflects Hangyo’s ethos of not just delivering joy through its ice creams but also fostering positive change within society.

“Our journey is driven by a passion for excellence,” says Pradeep G Pai. “While our association with the Royal Challengers Bangalore (RCB) in the Indian Premier League (IPL) 2025 which is 2^nd time in a row  showcased how far we’ve come, we are equally focused on expanding our reach across the country, creating even more delightful flavors, and enhancing the lives of our workforce through various CSR initiatives.”

A Winning Partnership: Hangyo & RCB

As the Official Ice Cream Partner of the Royal Challengers, Bengaluru in IPL 2025, Hangyo embarks on an exciting journey. This strategic alliance not only strengthens Hangyo’s brand visibility but also forges a deeper connection with millions of cricket fans across the nation. The high-octane excitement of the IPL now comes with a refreshing companion—Hangyo Ice Cream—ensuring that every game is sweeter and more memorable.

Flavors That Capture the Spirit of the Game

From classic favorites to innovative delights like Choco Roadie, Caramel Pop Corn, Fusion Bars ,Sorbets, and exclusive products for this IPL season. Hangyo’s diverse range caters to every palate. Whether you’re cheering for your team in the stadium, watching the match with friends, or simply unwinding after a long day, a taste of Hangyo Ice Cream elevates the moment, transforming it into an experience of pure indulgence.

Spreading Joy, Again……

With its delectable range of flavors and unwavering focus on innovation, Hangyo continues to bring happiness to countless customers. As it joinned hands with RCB again in 2025, Hangyo added a touch of sweetness to the thrilling world of cricket, making every matchday a celebration.

Whether it was  craving for a refreshing escape, satisfying the  taste buds, or simply indulging in a moment of pure joy, Hangyo Ice Cream is the perfect companion—turning every game-time into a delightful experience since Hangyo Ice Creams are Made Creamy Made Happy,

The Sweet and Happy Win !

Royal Challengers Bengaluru have conquered IPL 2025 and etched their name in cricketing glory! A season filled with grit, brilliance, and unmatched passion has culminated in the sweetest victory of all. For the fans who never gave up, for the jersey that stood tall.

And what’s a historic win without something delicious to match? Hangyo Ice Cream, the Official Ice Cream Partner of RCB, has been with the team and fans every step of the way — adding a scoop of joy to every boundary, every wicket, and now, the championship win!

Together, Hangyo and RCB served not just cricket, but a celebration of spirit, pride, and flavour. From stadium cheers to freezer treats, this partnership brought cricket and ice cream closer than ever before.

Hangyo Ice Cream is available on all major online platforms  like, Swiggy , Zomato , Swiggy Instamart, Blinkit, Zepto and Big Basket in select cities.

Hangyo Ice Cream X RCB – A Season to Remember!

Throughout the electrifying IPL 2025 season, Hangyo Ice Cream delighted fans with a series of exciting contests across social media. Lucky winners walked away with RCB match tickets in Bengaluru, signed bats, and official RCB jerseys!

But the real icing on the cake? Ten lucky fans were treated to an unforgettable experience — a visit to the Hangyo head office, a behind-the-scenes tour of how our ice creams are crafted, a personal interaction with the leadership team, a delightful lunch at the RCB Café, and an exclusive pass to the RCB practice session the day before the much-anticipated RCB vs CSK clash. And it didn’t stop there — they also scored tickets to witness the thrilling RCB vs CSK match live, where RCB triumphed in front of a roaring home crowd!

After 18 long years, RCB finally lifted the IPL 2025 trophy — and Hangyo made sure the celebrations reached every fan! On June 4th, 2025, Hangyo launched a once-in-a-lifetime celebratory offer — select products at just ₹18, available across all outlets and online platforms. Plus, scoops at Hangyo Ice cream parlours were also just ₹18 — because this victory deserved to be shared with everyone!

For Trade Enquiries:

Hangyo Ice Creams Pvt. Ltd

+91 98452 22777

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