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Confidence of Arab youth in government outside the GCC drops: 15th annual ASDA’A BCW Arab Youth Survey

  • Following the launch of the survey’s first theme, ‘My Global Citizenship,’ ASDA’A BCW unveils findings under two new themes, ‘My Politics’ and ‘My Livelihood’

DUBAI, UAE, July 18, 2023 /PRNewswire/ — Nearly two-thirds of Arab youth outside the Gulf Cooperation Council (GCC) countries lack confidence in their government’s ability to tackle their most pressing concerns such as unemployment, corruption, and rising living costs.

Majority of youth in Levant and North Africa say their country is going in the wrong direction, according to the 15th annual ASDA'A BCW Arab Youth Survey

More than half (54%) of the total respondents also felt their voice did not matter to their country’s leadership. This is a significant drop by 19% over 2022 in the number of young Arabs who said their voice matters to their leadership. This feeling of estrangement, primarily driven by young people in North Africa and Levant, is also the most pronounced in five years.

These are some of the key findings of the 15th annual ASDA’A BCW Arab Youth Survey, the largest study of its kind of the Arab world’s largest demographic, its over 200 million youth, by ASDA’A BCW, the Middle East and North Africa’s leading communications consultancy.

ASDA’A BCW commissioned SixthFactor Consulting, a leading research company, to conduct face-to-face interviews with 3,600 Arab citizens aged 18 to 24 in their home nations from March 27 to April 12, 2023. The sample equally divided between men and women in 53 cities across 18 Arab states, including for the first time South Sudan.

GCC governments showing the way on policy

More than three-quarters (78%) of Arab youth in the GCC states say their voice matters to their leadership while a full 87% say their government has the right policies to address their most important concerns.

Young men and women in the GCC also expressed confidence in their government to address corruption. This was the view of 97% of youth in the UAE, 84% in Oman, 82% in Bahrain, 69% in Saudi Arabia and 56% in Kuwait.

All Emirati youth polled said they were confident their government could ensure economic stability; high levels of confidence on economic management were found in Saudi Arabia (82%), Oman and Kuwait (73% each) and Bahrain (67%).

Government in North Africa and Levant unresponsive to Arab youth

A contrasting picture emerges from North Africa and the Levant. Only a third of youth surveyed in these regions said their voice mattered to their leadership, while two-thirds said their governments did not have the right policies to address their most important concerns.

Similarly, two-thirds (61%) of youth in North Africa and about three-quarters (71%) of Levantine youth said their country was going in the wrong direction. Just four in ten (38%) in North Africa were confident that their government could address unemployment, while in Levant only a third (32%) said their government was able to address the issue. They were similarly downbeat on the ability of their government to tackle inflation, with 41% of North African youth and a third (33%) in Levant saying they didn’t trust their leaders to manage rising living costs.

Sunil John, President, MENA, BCW and Founder of ASDA’A BCW, said: “Over the past 15 years, our research has been a barometer of the hopes and fears of Arab youth in countries outside the Arabian Gulf, particularly on kitchen table issues such as jobs and rising living costs. A path to a better future for these young men and women must be found if we are to ensure the Arab world’s precious youth dividend is not lost.

John said that the spirit of youth optimism emerging from the GCC states showed that realising such a future was possible. “The fact that three-quarters of GCC youth believe their voice matters to their leadership, compared to barely a third in North Africa and Levant is telling. It shows that GCC governments understand the pulse of their youth.”

In the coming weeks, ASDA’A BCW will publish insights under the three remaining themes covered in the study: My Identity, My Aspirations and My Lifestyle. The overall theme of the 15th edition of the ASDA’A BCW Arab Youth Survey is ‘Living a New Reality’.

To know more visit arabyouthsurvey.com

For details contact:

Iman Ahmed

ASDA’A BCW

Email: Iman.Ahmed@bcw-global.com

+9714 – 4507 600

Infographic – https://oyefilmy.com/wp-content/uploads/2023/07/confidence-of-arab-youth-in-government-outside-the-gcc-drops-15th-annual-asdaa-bcw-arab-youth-survey-1.jpg

Infographic – https://oyefilmy.com/wp-content/uploads/2023/07/confidence-of-arab-youth-in-government-outside-the-gcc-drops-15th-annual-asdaa-bcw-arab-youth-survey-2.jpg

Over two-thirds of youth in North Africa and Levant say their governments do not have the right policies to address their concerns, according to the 15th annual ASDA'A BCW Arab Youth Survey.

 

 

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Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-2.jpg

 

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News Wire

Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-1.jpg

 

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Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai

An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah

MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.

DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.

Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.

With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.

More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.

Stay tuned for what’s next from Jameson Connects.

Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-1.jpg

 

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