News Wire
Garnier India announces young Bollywood actor Vedang Raina as its newest brand ambassador, marking his presence at the #GarnierGreenAcademy event in Singapore
Vedang represented the brand at the event, reaffirming Garnier’s commitment towards democratizing beauty innovations, while building a sustainable beauty brand in India
MUMBAI, India, Aug. 21, 2024 /PRNewswire/ — Garnier, a global leader in natural beauty products, has unveiled Gen Z icon and Bollywood actor Vedang Raina as its newest brand ambassador. At the heart of this association is a shared vision to champion beauty for all, by democratising green and sustainable beauty and empowering individuals of all genders. Vedang will represent Garnier India, embodying the intersection of science and skincare with his youthful energy and widespread appeal, resonating strongly with both young and mature audience.
As part of their vision, Garnier continues to lead the industry with its commitment to driving ‘Green Beauty‘ and ecofriendly innovation. Known for its groundbreaking green sciences and formulations, Garnier integrates sustainable practices throughout its operations, from responsibly procured ingredients and cruelty–free products to biodegradable packaging, to minimize environmental impact as much as possible.
To take this initiative a notch higher, the brand showcased a display of their pathbreaking innovations and scientific excellence at the Garnier Green Academy. This 3-day immersive experience spotlights Garnier’s commitment to sustainable skincare solutions through Green Sciences, tailored for all skin types to maximize efficacy for consumers in the region, while minimizing impact on the planet. Garnier has become one of Asia’s top beauty brands, and the No. 1 Serum¹ and Micellar Water² brand in the world. Tested on 10,000 skin types³, Garnier has deep expertise across diverse skin specificities, including most Indian skin specificities, and needs that paves the way for new innovations at Garnier. This expertise drives the brand’s innovations, ensuring every formulation is crafted with precision and care to provide the best possible results for Indian consumers.
The Garnier Green Academy brings together over 300 industry experts, beauty creators and renowned dermatologists from across Southeast Asia and India to explore Garnier’s unique skincare innovations and sustainable formulations, as part of Garnier’s #NotAllSkincareIsTheSame campaign.
At the Garnier Green Academy in Singapore, Vedang was joined by 14 beauty influencers and 2 dermatologists — all of whom had a unique opportunity to discover the world of Garnier and have a sneak peek into future product launches of the brand.
Talking about the event, Andre Albarran, Garnier Senior Vice President of Global Marketing for Emerging Markets, said, “The launch of Garnier Green Academy in Singapore marks a significant milestone in our accelerated journey across Asia. As a hub of innovation and trendsetting in the beauty industry, Asia plays a pivotal role in shaping our global strategy. Our refreshed brand identity, grounded in Green Sciences to deliver tailored innovations for Asian skin needs, underscores our commitment to advancing solutions that are effective, sustainable, and accessible — enabling us to pursue our quest to shape the beauty of tomorrow for generations to come.”
By shedding light on skincare facts, debunking myths, and exploring the future of the brand’s skincare approach, Garnier aims to educate and empower consumers with tailored skincare solutions, powered by Green Sciences, to ensure maximum efficacy for Asian consumers while reducing the brand’s impact on the environment.
Talking about Vedang’s appointment as the Garnier India brand ambassador, Anshuman Wanchu, General Manager, Marketing, Garnier, L’Oréal India, said, “We are delighted to welcome Vedang as the brand ambassador on Garnier in India and have him at the Garnier Green Academy in Singapore. His vibrant persona and charismatic appeal resonate with our audience base. At Garnier, sustainability, innovation, and green sciences are the core of our brand ethos. With Vedang joining us, we look forward to championing beauty for all and inspiring a more inclusive beauty landscape.”
Adding to it, Brand Ambassador Vedang Raina said, “I am thrilled to join hands with an iconic brand like Garnier that is deeply committed to inclusivity and sustainability, creating affordable beauty for everyone. I couldn’t have asked for a better introduction to the brand than the Garnier Green Academy event in Singapore, which opened my eyes to the innovation in the skincare category. Personally, I believe self-care and beauty transcends gender and should be embraced by all. Being part of a brand that shares similar ethos brings me great joy. I am looking forward to representing the brand and redefining beauty standards, to foster a culture where everyone feels empowered and appreciated.”
About Garnier
Garnier is an accessible, inclusive, and natural global beauty brand, driven by its purpose to bring Green Beauty for all of us. Since 1904, Garnier has been pioneering the science of nature, combining natural ingredients with cutting-edge science to offer maximum efficacy for consumers, yet with a limited impact on the planet. Its expertise in Green Sciences fuels innovative, high-performing, and sustainable formulas, to answer consumers’ aspirations and beauty needs worldwide. Committed to providing more transparency, Garnier was the first mass-market beauty brand to launch a pioneering Product Environmental Score, helping consumers to make more sustainable choices every day. The Garnier brand is animated by its various ranges: Bright Complete, Super UV, Micellar Cleansing Water, Sakura Glow, and Bright Anti-Acne. Today, Garnier is the largest beauty brand worldwide to be approved by Cruelty Free International.
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News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah
MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.
DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.
Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.
With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.
More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.
Stay tuned for what’s next from Jameson Connects.
Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-302472876.html
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
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