News Wire
Indismart Digital Launches ECPT (Eduguy Career Predictive Test) In Hindi To Reach Masses Across India
NEW DELHI, May 19, 2021 /PRNewswire/ — Opening doors to numerous career opportunities for more youngsters across India, the ECPT (Eduguy Career Predictive Test) is now available in Hindi. At a grand online launch programme on 15th May 2021, Indismart Digital officially launched the Hindi version of the ECPT, thus opening avenues for career opportunities to more students around the country. The Eduguy Career Predictive Test (ECPT) is just about a year old and has already gained huge popularity across India as students have found a trustworthy guide and online counsellor that tells them which career is best suited for them.
The ECPT is an initiative of Indismart Digital and IBM to promote the Skill India Initiative, National Skill Development Mission launched by Hon’ble Prime Minister of India on 15th July 2015 where the youth are being trained to learn skills that they are interested in. The ECPT is a 120-minute test for students of class 9 to class 12th that predicts the most suitable career option for a student based on Interest, Aptitude and Personality and offers 3 Career Choices from the available hundreds of Career Combinations and is now being called the ‘Career Vaccine’.
These tests have hugely benefited the English speaking students of our country, however, the benefit should also go to the Hindi speaking students.
The tests in that way guide young people of the country and they are able to pursue careers based on their talent and interest. The ECPT Hindi version is also another platform that provides better understanding of a person’s innate talent, interest and aptitude and guides them to follow his/her desired career.
The launch of ECPT Hindi saw participation of several important persons related to skill development and Hindi language. Dr Neharika Vohra, the Vice Chancellor, Delhi Skills and Entrepreneurship University, sent a congratulatory note and said about the ECPT in Hindi, “I congratulate the launch of a Hindi Career Guide Test. I think it will help the youth to choose careers they want. When the youth choose what they wish to do, they are most likely to excel in that career. This will help boost the Skill Development Mission of India. I wish more and more youth take the Career Guide Test.”
Dr Suborno Bose, Chairman of Indismart Digital, said, “ECPT has become very popular across India, but in order to reach the masses, we have introduced a Hindi version of the test. We have received several requests from teachers, principals and students to start a Hindi version. However, we also plan to launch the test in 10 more languages, including Indian and international languages. We already have plans underway to launch the test in Spanish next month. We expect 10 lakh students to take the test in the next 3 years and that will immensely help the youth to pursue careers of their choice.”
The Guest of Honour at the occasion was N Dhiraj Singha, Skill Project Manager, Social Mobilisation and Capacity Building, Assam Skill Development Mission. Singha congratulated Indismart Digital on this unique initiative. “It’s a great idea to have a Career Guidance test in Hindi because I feel language should not be a hindrance in promoting talent and earning a livelihood. Many people cannot express themselves in English for which they are left behind, yet they are extremely talented individuals. The ECPT Hindi will greatly benefit the skill ecosystem in India.”
Other guests who attended the virtual launch included, Dr Savita Kanshiram Tayde, Assistant Prof, Department of Hindi, SNDT College of Arts SCB College of Commerce and Science for Women. Tayde applauded this new and unique initiative saying that many women who are educated in the Hindi-medium will benefit while choosing their careers. Dr Ashish Sisodia, Associate Professor, Hindi Department, Mohanlal Sukhadia University, Udaipur was also among the speakers. He spoke about the importance of Hindi in India and across the world and how ECPT in Hindi will help many individuals across the country.
Apart from speakers, a few test takers were also present at the launch. Ravneet from Uttarkhand spoke about how ECPT in Hindi had helped his nephew find a suitable career option. Other parents from across the country also joined in to ask vital questions about the ECPT which were fielded by experts on the panel.
Information of the test is available at :- www.ecptonline.com
The Launch of Hindi ECPT Test can be seen :- https://www.facebook.com/EduGuyOfficial/videos/882011945712787
About ECPT:
ECPT is the world’s most technologically advanced career prediction method designed by IBM, the leaders in AI and Deep Learning. The test helps students identify their own skills, aptitude and interests and therefore determine the right career option. Students can takes the test after Class VIII or can also choose to take it after Class XII.
The ECPT is a 120-minute test that includes three sections on Personality, Aptitude and Interest. Every test is independent and it is necessary to take all three tests together to get best results. The AI-driven application instantaneously shows results. ECPT is also effective for professionals considering a job change.
About Eduguy:
Eduguy, under Indismart Digital started operations earlier this year bringing to students many pathbreaking and unique initiatives. The ECPT was designed to help anxious and distressed students decide their career choices amidst uncertainty and tension about their future. Where students are unaware of the vast career options open for them, Eduguy connects them to over 14,000 career options that students can pursue, depending on their aptitude and skill sets.
Media Contact :
Abdullah Ahmed
abdullah.ahmed@iihm.ac.in
01143204700, Director
International Institute of Hotel Management
News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah
MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.
DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.
Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.
With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.
More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.
Stay tuned for what’s next from Jameson Connects.
Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-302472876.html
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
Disha Patani emerges as the ultimate fashionista of Bollywood; rocks every outfit she wears
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