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Two-Day International Film Festival Concludes at Chandigarh University with Resounding Success

India is becoming global hub for all kind of content, but work needed on the quality of the content, says Mirzapur Actor, Rohit Tiwari

CUIFF’24: “Raakshas” Bags First Prize for Best Experimental Animation Short Film, while “Messi” wins Best Short Film

MOHALI, India, Aug. 24, 2024 /PRNewswire/ — The two-day Chandigarh University International Film Festival 2024 (CUIFF’24) concluded on Friday with a healthy panel discussion on changing face of Indian film industry and plethora of opportunities available to the youth in the entertainment industry.

Actor, writer & director Rohit Tiwari addressing audience during the two-day Chandigarh University International Film Festival 2024; organized by Chandigarh University at Gharuan campus.

 

 The CUIFF’24, hosted by Chandigarh University’s Department of Animation in collaboration with Vancouver Film School, witnessed screening of over 350 films, including 12 international entries at the Chandigarh University campus in Gharuan. These films included 100 short films, 25 experimental films, 50 documentaries, 50   2D and 3D Animation Films, 25 VFX (Visual effects) Films and 80 Showreels.

The highlight of the concluding day of the festival, being held since 2015, will include notable appearances including Rohit Tiwari, a multifaceted actor, writer, and director, Ashish Kulkarni, the Chairman of FICCI for the AVGC Forum and Sanjay Khimesara, the President of Asifa India.

Participating in Panel Discussion on “The Globalization of Indian Cinema: Challenges and Opportunities in Live Action, Animation, and Industry Growth: Discussing the global prospects of Indian cinema with a focus on live-action, animation, and the role of industry organizations like FICCI and ASIFA”, Tiwari said India is becoming the global hub for all kind of content but work is needed on the quality of the content.

“The number of content being created in India is huge and we are leading the world in it, but we need to work on the quality of content being created in India. OTT  (over-the-top platforms) has made huge impact on Indian cinema and new type of content is being created in the country now. Earlier only big stories were told on the big screen but OTT is felicitating content creation of simple and ordinary topics also. At the same time lots of experiments are being done in the field to cater to the people of different regions of the country or serve the untold stories of different regions to the audience,” he said.

On lack of movies with social messages in the current cinema, Tiwari, who has acted in notable films including Dhobi Ghat, Saheb Biwi Aur Gangster, Mission Mangal, Mirzapur, and Dream Girl, said it’s a case of demand and supply. Movies like 12th Fail or Laapataa Ladies will inspire more movies with strong social message.

“But commercial movie making is a business and audience for such content is shrinking in Hindi film industry. But Bengali, Malayalam and Marathi cinema is coming up with such films with social messages,” he added.

On brain drain the film and animation industry, Tiwari said, “We have a huge population and pool of talent in the county. The people who are going abroad are technicians because they have been doing animation for many decades now.  But Indian technicians now know they can also be creators. So if you are creator, you need to go anywhere and make a career here in India. Yes, people are going abroad for good salaries but still we have good people staying back in India because they can be creators here than just be technicians abroad,”.

On the threat from the Artificial Intelligence (AI), Ashish Kulkarni, the Chairman of FICCI for the AVGC Forum, said, “AI is highly hyped. Our business is about emotional intelligence not artificial intelligence.  You need to relate to characters. The characters need to have strong emotional connect with the audience. Animation is the most interesting from of storytelling. But we need to have patience to tell the story and keep people engrossed,” he said.

On the boom in the Indian animation industry, the President of Asifa India, Sanjay Khimesara said, “India is a top five economy while we are witnessing recession in many countries even in Europe.  So India is offering the best opportunity to the world. Even companies like Walt Disney has opened office in India. So to say that Indian talent going abroad is a myth because best opportunities are being offered in India. But yes the world over Indians are being hired by top companies.  Indian animation industry is growing at the rate of 15 to 18 per cent per annum. It’s a sunrise sector with huge scope for talented youth in India. Indian industry is definitely on a roll. We are working to get 10 per cent of global market by 2030 and it’s already happening,” . 

During the festival, awards were given to participating movie makers in various categories. The first prize for the Best Experimental Animation Short Film was given to  Tansheet Bhat for the movie “Raakshas (The Demon)” and second prize in the category was given to  Smrithi Ramesh for the movie , Vehem.

In the Best Short Film category, the first prize was given to Tushar Das for “Messi” and second prize to Samanway Biswas Anuparna Roy And co-producer Bibhanshu Rai.

The first prize in the Best Documentary category was given to  Riah Taipodia  for “Khiew Ranei”  (Black Clay) and  the second prize to Sabir Ali for “Ghagghar : Tera Panni Amrit“.

For Best Showreel, the first prize was given to Abhayudaya Vishwakarma of Chandigarh University and second prize to Yashpal Patial of Chandigarh University for “Composing Showreel”.

In the Best Visual Effect Short Film category, the first prize was given to  Akshit Arora for “Looking through the Window” and the second prize to Bharatdeep Singh for “Inside the Mirror”.

For Best VFX Short Film, the first prize was given to Tanvi Prabhakar for “Bhein Patata” and second prize to Hope Studio of Chandigarh University for “First Gate of Hell”. The festival concluded with a power-packed Bhangra performance by Chandigarh University students.

 

About Chandigarh University

Chandigarh University is a NAAC A+ Grade University and QS World Ranked University. This autonomous educational institution is approved by UGC and is located near Chandigarh in the state of Punjab. It is the youngest university in India and the only private university in Punjab to be honoured with A+ Grade by NAAC (National Assessment and Accreditation Council). CU offers more than 109 UG and PG programs in the field of engineering, management, pharmacy, law, architecture, journalism, animation, hotel management, commerce, and others. It has been awarded as The University with Best Placements by WCRC.

 

Website address:  https://www.cuchd.in/

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Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-2.jpg

 

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News Wire

Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-1.jpg

 

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Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai

An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah

MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.

DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.

Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.

With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.

More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.

Stay tuned for what’s next from Jameson Connects.

Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx

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