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You’ll Be Dying To Visit Rajasthan After Watching Their New Tourism Ads

Rajasthan lies in the vast golden desert of Thar, in its majestic forts and romantic lakes. The intricately carved temples, and a charming mix of colours is what makes Rajasthan the most vibrant state of India!

But a new series of commercials rolled out by the Tourism Department of Rajasthan has captured the unseen and unexplored avenues of the state. Shot from a tourist’s point of view, these ads show how each one discovers his/her own Rajasthan, and forms a unique bond with it. 

Prefixing the name of the tourist to the state’s name, very intelligently, these ads appeal to every tourist’s heart. Also, you can’t ignore the catchy music that plays in the background!

Adding to the excitement quotient of travelling – the new logo of Rajasthan Tourism says – Jane kya dikh jaye.

Unveiling the logo

The first introduction with Rajasthan Tourism, this advertisement unveils the logo quite creatively. It gives a glimpse of the rich heritage and culture of Rajasthan through the sand art. Taking us through the forts and palaces, the Ghoomar dance, and a man playing the traditional instrument Kamaicha, the sand art finally reveals the logo.

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Aryasthan- Rajasthan through Arya’s eyes

When a bunch of foreign visitors find themselves stuck in the middle of the Thar Desert, two villagers give a ride to all of them on their Jugaad bike! Unable to contain his amazement, Arya experiences Rajasthan in the friendliness of its people! Attempting to awaken the wanderlust spirit, this ad rightly hits the spot!

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Meerasthan- Rajasthan through Meera’s eyes

This advertisement brings forth one of the least explored adventures of Rajasthan- the hot air balloon safari! Gliding amidst the clouds over beautiful valleys and high mountains, Rajasthan looks spectacular from the bird’s eye-view. This ad shows how Meera had the magical experience while floating in the air, and discovered- Meerasthan!

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Huansthan- Rajasthan through Huan’s eyes

This advertisement seeks to capture the grandeur of Kumbhalgarh fort in Udaipur, surrounded by the gorgeous Aravali mountains, and particularly famous for its magnificence and wildlife. When Huan saw the never-ending extent of the resplendent beauty from Kumbhalgarh fort- the second longest wall in the world after the Great wall of China- she discovered Huansthan!

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Binoysthan- Rajasthan through Binoy’s eyes

Domestic tourists are the central characters in this ad! Rajasthan has quite a few places withe erie tales attached to them. While Bhangarh is the most popular haunted place in Rajasthan, this advertisement seeks to popularise Kuldhara- a haunted village in Jaisalmer. This ad shows a little ghost adventure of the tourists from Saddi Dilli!

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Janesthan- Rajasthan through Jane’s eyes

When a local boy led Jane and her friend to Garadia Mahadev, she couldn’t take her eyes off the picturesque beauty! This ad excellently captures the adventure of stumbling upon the natural beauty of Rajasthan. Watch how Janesthan looks like!

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H/T: scoopwhoop.com

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Madhuri Dixit and Dr. Shriram Nene featured among Top 20 most-watched ‘Talks At Google’

Madhuri Dixit and Dr. Shriram Nene have been featured amongst the Top 20 most-watched ‘Talks At Google’. Among those who made it to the Top 20 ‘most-watched’ videos, include Bollywood actor Shah Rukh Khan, Indian yogi Sadhguru and Hollywood celebrities like Ryan Reynolds, Lady Gaga, and Marie Kondo among others.

‘Talks at Google’ is a talk series hosted by Google, the program invites authors, scientists, actors, artists, filmmakers, and musicians to discuss their work at length. Madhuri Dixit Nene and Dr. Shriram Nene were invited to give the talk in 2015 and they extensively spoke about their journeys and business ventures, RnM Moving Pictures and Dance With Madhuri an edtech that gives its users the opportunity to learn dance from the masters in a fun and social way.

Madhuri Dixit Nene and Dr. Shriram Nene, recently won the Entrepreneur India’s ‘Couple Entrepreneur of the year Award’ for the way they bootstrapped and grew their business ventures in content production, ed-tech & healthcare verticals.

The Top 20 Most Watched Talks at Google Videohttps://www.youtube.com/watch?v=4PHamC_ga58

Madhuri Dixit and Dr. Shriram Nene’s Talkhttps://www.youtube.com/watch?v=H1XplZAvTQA

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GOQii kickstarts ‘India Health Quiz 2019’ – a first-of-its-kind initiative led by Akshay Kumar and his team of expert coaches to make India Healthy

 GOQii, India’s leading preventive digital healthcare company, today announced ‘GOQii India Health Quiz 2019’ – a first-of-its-kind, nationwide initiative to educate the masses with the right information on health. The GOQii India Health Quiz (IHQ)  2019 will be led by Bollywood superstar Akshay Kumar with a team of expert health coaches that include Sardar Singh, Olympian and ex-India Hockey Captain, Youtube fitness experts-Jeet Selal, Abhinav Mahajan and Ranveer Allhabadia, Luke Coutinho-Master Coach at GOQii just to name a few.  

The India Health Quiz, is a 100-day live quiz challenge on the GOQii app, available on Android and iOS for free.  

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Given the current abundance of unverified health advice available on the internet, GOQii’s endeavour with the India Health Quiz is to make Indians aware and informed with the correct information regarding Health & Fitness.

Partnered by Times Network for this initiative, in this 100-day challenge, participants must watch LIVE GOQii Play videos and participate in hourly quizzes, which will earn them points. These points can then be redeemed to win exciting prizes* like GOQii Activity trackers, OnePlus 7, iPhone XR and the top cash prize of Rs. 5 lakh. The questions for this 100 day quiz challenge have been prepared by GOQii’s Health coaches & have been verified by its health experts.

Commenting on the initiative,Akshay Kumar, Brand Ambassador of GOQii said, “ Today, most people turn to the web for health information. But it is always best to get all your health-related queries addressed by health experts and trainers. Hence, I am glad I am associated with a health initiative such as India Health Quiz that is aimed at educating and busting myths and learning facts about health that will go a long way in making people healthy”.

Speaking about the GOQii India Health Quiz 2019, Vishal Gondal, Founder & CEO, GOQii said, “GOQii India Health Quiz is our mass health education initiative led by Akshay Kumar who was recently voted among the top 30 Health Influencers of India. Fake news and health myths can negatively impact a person’s physical and mental health. India Health Quiz initiative will help change this and get 130 crore Indians get the right information from the right source thereby making them healthier and happier“

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Reebok ties in with Katrina Kaif as brand ambassador

Katrina Kaif says that the brand serves as a motivation for her to be disciplined and stronger every day.

 

Continuing with its strategy to capitalise on celebrities and women buyers in India, sportswear brand Reebok has roped in actor Katrina Kaif as its latest brand ambassador. Reebok, subsidiary of the world’s second largest sportswear maker Adidas, has had celebrity endorsers such as MS Dhoni, Nargis Fakhri and Kangana Ranaut for its previous campaigns.

Sunil Gupta, brand director for Reebok India, says that Katrina is a perfect fit for the brand. “Katrina is a fitness enthusiast. We are confident that together, we will continue to inspire the youth and be the thought leaders in the fitness industry,” he said.

Kaif says that the brand serves as a motivation for her to be disciplined and stronger every day. “Reebok is committed to bring a change and enable everyone to harness their latent potential,” she said.

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