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44th Edition of the Jaisalmer Desert Festival turned out to be one of the biggest offbeat cultural festivals of the year by witnessing a 1 lakh + audience

Rajasthan geared up and prepared for a ceremonious welcome to embrace tourists on the occasion of its annual cultural festival- Jaisalmer Desert Festival 2023.

JAISALMER, India, Feb. 23, 2023 /PRNewswire/ — The 44th Jaisalmer Annual Desert Festival, 2023 took place in the Hindu month of Magh (February) from the 3rd to the 5th of February, three days before the scenic view of the full moon in the beautiful city of Jaisalmer. The festival was celebrated in picturesque and rustic dunes and exhibited a show of splendor and extravaganza that showcased the inherently rich cultural heritage of Rajasthan that was woven into every detail of the city’s beautiful landscape. The crowd of 1 lakh + people was astonishing, especially considering that the ratio of locals to tourists was almost 70:30.

The dunes came to life during the three-day-long festival that hosted folk dances and folk music performances along with a plethora of other cultural delights. The festival housed enchanting performances by eminent musicians and playback singers. Indian maestros and artists like the composer duo Salim-Suleiman, Ankit Tiwari, Salman Ali, Shanmukha Priya, Raghu Dixit Project along with celebrated folk singers like Tagaram Bheel, Gaji Khan Barna and Bhutte Khan Nimbla & Group set the environment ablaze with their surreal performances. The festival gave a platform to more than 300 folk musicians to present their distinctive musical contributions. The festival also hosted one of the youngest and fastest-rising electronic acts by the Atrangi Project.

Starting from Shaheed Poonam Singh Stadium, the festival began with a ceremonial procession – Shobha Yatra on the 3rd of February. This was followed by unique and new activities such as Astro Tourism, Live Clay Portrait Show and Photography Exhibition. Apart from that, the performance by Salim-Suleiman, was the main highlight of the cultural evening that experienced 35K to 40K footfalls. Besides, the most unique activation- Astro Tourism saw more than 35 people participating in the workshop that spanned over two different evenings, since this kind of activity was taking place for the first time in Rajasthan.

Events like the Mr. & Mrs. Jaisalmer competition, the Horse Racing Spectacular, and the Moustache Competition held the audience’s attention. The Panihari Matka Tournament, the Moomal Mahendra Competition were two more events that attracted participants’ interest. One of the peculiar activities that tourists enjoyed was the turban-tying competition, which attracted both residents and visitors with equal zeal. An unusual and enjoyable performance, Camel Acrobatics by BSF, highlighted the talents and prowess of both the camels and their riders. It was a monument to the BSF’s Camel Contingent’s perseverance and commitment, as well as to the long history of India’s border security force. One of the most thrilling parts was the Air Warrior Drill, a demonstration of weapon handling abilities in which the Air Warriors show off their proficiency with weapons while moving quickly and accurately. Also, the festival goers had the chance to participate in a camel safari, Kalbeliya dance, and Jaisalmer folk melodies near the Khuri Dunes. The festival also served as a crucial platform to celebrate the skillful artistry of the handicrafts community and saw an exotic handpicked handicraft collection at the Handicrafts Bazaar by a self-help handicraft group from Jaisalmer.

The ‘I Love Jaisalmer Foundation’ created the warm-hearted ‘Dine with Jaisalmer’ programme, an immersive cultural luncheon experience produced during the Desert Festival and supported by the community that comes from the rural areas of Jaisalmer. The initiative welcomed visitors into their homes and hearts. The 22 families who came forward to create the culture named ‘Dine with Jaisalmer’ hosted over 200 tourists including 40-45% foreigners.

While talking about the Jaisalmer Desert Festival, Ms. Tina Dabi, District Collector & District Magistrate of Jaisalmer, said, “This year’s festival was bigger and better than ever before with experiencing the highest number of footfalls with an exciting lineup of activities. Our festival is distinctive because it is a bazaar with many cultural components, which I think distinguishes us from other cultural events that take place in the other cities. As a travel destination, Jaisalmer offers everything a visitor might want, including forts and havelis, heritage, art, culture, architecture, museums, spiritual travel, astronomical travel, exciting adventures, and the greatest hospitality with luxury. Jaisalmer is the third largest district in the country and the largest district in Rajasthan that has dunes, the Rann, a lake, and a national park all present in one place. We always strive to provide an experience that can be cherished for a lifetime, and we have been successful in doing so.”

About the Jaisalmer Desert Festival:

The Jaisalmer Desert Festival takes place every year in the Hindu month of Magh (February) and is set in the backdrop of the beautiful dunes of the Thar Desert. The extravagantly beautiful festival is celebrated for three days with enthusiasm and fervor and is infused with high notes of the abundant Rajasthani culture and tradition. The event sees heavy attendance from tourists over the globe, who come to experience the regality of a culture so rich and abundant. The event is an exquisite and colorful mix of art, music, and cultural grandeur from one of India’s most possessed jewels- Jaisalmer.

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SPJIMR holds Annual Convocation 2025 with HUL’s Nitin Paranjpe as Chief Guest

802 graduates embark on a journey to lead with integrity, passion, and a growth mindset

MUMBAI, India, May 22, 2025 /PRNewswire/ — Bharatiya Vidya Bhavan’s S.P. Jain Institute of Management and Research, one of India’s leading business schools, hosted its Annual Convocation 2025 at its Mumbai campus on Saturday, 17 May. The event celebrated the achievements of over 800 graduating participants from across the Institute’s full-time and modular postgraduate programmes, including two (2) Fellow Programme in Management (FPM) scholars.

The Convocation was graced by Mr. Nitin Paranjpe, Non-Executive Chairman of Hindustan Unilever, as Chief Guest. Also, present were Mr. Deepak Parekh, Chair of SPJIMR’s Governing Council; Dr. Varun Nagaraj, Dean, SPJIMR; faculty and staff; and family members of the graduating participants.

Delivering the Convocation Address, Mr. Nitin Paranjpe drew upon his decades of global business experience to urge the graduating cohort to lead with purpose, resilience, and a commitment to continuous growth. Speaking of India’s bold aspiration to become a Viksit Bharat by 2047, he highlighted the need for a new kind of leadership—one that is ethical, compassionate, and driven by the common good.

Mr. Paranjpe shared three powerful life lessons drawn from his personal and professional journey: “There’s no such thing as a good job or a bad one — it’s the mindset you bring that shapes your experience. The real joy, and the foundation for excellence, lies in loving what you do. Don’t chase being the best in the world — strive to be the best version of yourself. Continuous self-improvement is your right, your responsibility, and your greatest opportunity. Purpose is that inner force that fuels your energy and passion. When you find what truly drives you, hold on to it — it’s the most precious gift you’ll ever have.”

In his address, Dean Dr. Varun Nagaraj shared a candid reflection on the challenges graduates face in an uncertain world—geopolitical tensions and the dual promise and peril of AI. He urged them to enter this complex landscape with confidence, guided by SPJIMR’s mission of value-based growth and wise innovation.

He reaffirmed SPJIMR’s commitment to nurturing leaders who combine knowledge with empathy and impact with purpose: “Tomorrow you will be a different and better person than today. Embrace a growth mindset—remember, you are a work in progress, not a finished product. The world offers no ready-made answers; solutions come only through hard work and wise innovation.”

Sixteen (16) top achievers across programmes were presented with Scholastic Medals by Chief Guest Mr. Nitin Paranjape, and 50 recipients from the Dean’s Honour List received their commendation certificates from the Dean. 

Diplomas were conferred across the Institute’s full-time and modular programmes, including the Post Graduate Diploma in Management (PGDM), Post Graduate Programme in Management (PGPM), PGDM (Business Management), Post Graduate Executive Management Programme (PGEMP), Post Graduate Programme in Development Management (PGPDM), Post Graduate Programme in General Management (PGPGM), and Post Graduate Programme in Marketing & Business Management (PGPMBM).

The Convocation ceremony concluded with the traditional hat throw, celebrating the graduates’ journey and the beginning of their next chapter as responsible, value-based leaders.

About SPJIMR

Bharatiya Vidya Bhavan’s S.P. Jain Institute of Management and Research (SPJIMR) is a leading postgraduate management institute, recognised by the Financial Times MiM Global Rankings as India’s #1 business school, by Business Today as one of the country’s top five business schools, and by the Positive Impact Rating as one of the top five business schools worldwide for societal impact. Known for its innovative and socially conscious approach to management education, research, and community engagement, SPJIMR aims to influence managerial practice and promote the value-based growth of its students, alumni, organisations and their leaders, and society. SPJIMR holds the international ‘triple crown’ of accreditations from EQUIS, AACSB, and AMBA.

Visit SPJIMR.org for more information.

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12BET Brings the Aviator Craze to Players with Spribe’s Trending Games

MUMBAI, India, May 22, 2025 /PRNewswire/ — 12BET, a trusted name in global iGaming since 2007, is excited to announce the addition of Spribe’s hit Crash games to its growing lineup. This new partnership introduces one of today’s fastest-growing and most engaging game formats to 12BET players, blending simple mechanics with high-stakes decision-making for a pulse-pounding experience.

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Crash Games: A New Player Favorite Now on 12BET

Spribe is widely known for pushing boundaries in casual, skill-based gaming. Its flagship title, Aviator, has quickly become one of the most buzzed-about Crash games worldwide. The format gives players full control as they decide when to cash out while multipliers climb—creating a unique mix of strategy, timing, and excitement.

By launching Spribe’s game suite, 12BET continues to expand its offerings to match the evolving interests of modern players. To mark the launch, the platform is rolling out an exclusive Daily Mission Challenge where everyone can win Rupees 488 everyday. However, one needs to have an account and be registered user to avail this exclusive offer.

Licensing Matters: Keeping the Fun Safe and Secure

With Crash-style games surging in popularity, a number of unofficial sites have begun to appear, offering deals that seem too good to be true. Even manipulating the outcomes of the crash games. 12BET encourages players to stay cautious and choose licensed platforms for the best experience.

As a fully regulated operator, 12BET works only with certified providers like Spribe. All games on the platform are thoroughly tested and certified by the regulatory body before they are integrated. Choosing a licensed platform means players can enjoy the action with peace of mind, knowing their data and winnings are protected.

A Trusted Platform for Next-Gen Gaming

Backed by nearly two decades of industry experience, 12BET remains focused on delivering innovative, secure, and player-first entertainment. The addition of Spribe’s Crash games is just the latest move in the brand’s mission to bring cutting-edge content to players worldwide in a safe and reliable environment.

About 12BET:

12BET, founded in 2007, is a pioneering igaming company with over a decade of experience delivering multilingual services across Europe and Asia. Recognized globally and ranked 17th by eGaming Review Magazine’s Annual Power 50, 12BET has become a major force in Asia’s igaming market. Built on the core values of sincerity, fairness, and kindness, 12BET provides a secure, reliable, and exceptional entertainment experience for users around the world.

Website: 12BET.com

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Contact Information:

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Marketing Manager

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Herbalife India Releases Second Episode of Podcast Series – Live Your Best Life, Unscripted

‘Nutrition Simplified: Protein, Supplements, and Smarter Choices’ with Dr. Parag Singhal and Dr. Ratnesh Lal

BENGALURU, India, May 22, 2025 /PRNewswire/ — Following the impactful debut episode, Herbalife India, a premier health and wellness company, community, and platform, has released the second episode of its engaging podcast series — Live Your Best Life, Unscripted.

Titled ‘Nutrition Simplified: Protein, Supplements, and Smarter Choices,’ this episode brings together two distinguished voices from the health and wellness space:

  • Dr. Parag Singhal, a UK-based consultant physician and endocrinologist specializing in diabetes, obesity, and hormone-related disorders, and
  • Dr. Ratnesh Lal, a medical expert with Herbalife India and a leading advocate for science-backed supplementation.

In a conversation led by Mr. Ajay Khanna, Managing Director of Herbalife India, the episode explores foundational topics such as macronutrients, micronutrients, protein intake, and the science behind supplements. It aims to demystify nutrition, offer practical guidance, and help individuals make smarter, more personalized dietary choices.

Commenting on the episode, Mr. Ajay Khanna, Managing Director of Herbalife India said, “Live Your Best Life, Unscripted is our way of cutting through the noise and bringing clarity to the wellness conversation. This episode helps listeners decode their nutritional needs and highlights how simple, informed changes can drive lasting impact.”

From understanding protein requirements by age and lifestyle, to identifying safe and effective supplementation strategies, the episode offers tangible insights and a strong call for moderation, balance, and awareness.

Watch & Listen Now:

YouTube: https://shorturl.at/PlRF8

Apple Podcasts: https://shorturl.at/Ni76S

Spotify: https://shorturl.at/7xeeP

Amazon Music: https://shorturl.at/P5ulX

The journey continues — ‘Live Your Best Life, Unscripted‘ will keep spotlighting voices that inspire smarter choices, healthier living, and empowered communities.

Herbalife (NYSE: HLF) is a premier health and wellness company, community and platform that has been changing people’s lives with great nutrition products and a business opportunity for its independent distributors since 1980. The Company offers science-backed food products to consumers in more than 90 markets through entrepreneurial distributors who provide one-on-one coaching and a supportive community that inspires their customers to embrace a healthier, more active lifestyle to live their best life.

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