News Wire
A Bond Tightly Woven Together With Sneh – An Exquisite Rakhi Range From Ferns N Petals (FNP)
- The brand is expecting an exponential growth of 60% for its Rakhi Gifting category
- Sneh Rakhi collection is available in over 120 countries
- FNP is giving away free gift hampers of sweets and chocolates with every Rakhi order
- Recently FNP has rolled out the new Rakhi Campaign with Adah Sharma
- Inspired by the traditional art form of Kalamkari, the range includes exclusive designer rakhi boxes and much more starting from Rs 199 onwards
- The brand has collaborated with Gulab & Shankar for sweets and dry fruits
NEW DELHI, Aug. 3, 2022 /PRNewswire/ — Ferns N Petals (FNP) India’s leading new-age gifting brand celebrates the special occasion of Rakshabandhan with Sneh, India’s first ever Rakhi brand. Inspired by the traditional Indian art form of Kalamkari, the diverse range of Sneh Rakhi commemorates the indelible bond between siblings. With artistic packaging, the initiative promotes a Vocal for Local approach. At FNP, the artisans have woven together intricate designs with bright threads and stylish stones to bring to life an elegant range of Silver Rakhi, Lumba Rakhi, Mauli Rakhi, Rudraksh Rakhi, Kundan Rakhi Personalised Rakhi, Family Rakhi, Designer Rakhi and a variety of fun and peppy Kids Rakhi depicting popular animation characters.
FNP has recently rolled out its Sneh Rakhi brand film featuring actor Adah Sharma on prominent digital platforms not only in India but also in the USA, Canada & the UAE in a bid to touch the hearts of millions of Indians settled abroad, to make them a part of the timeless celebration of Rakshabandhan. The exquisite Sneh Rakhi collection is currently available in over 120 countries where customers can place orders from the comfort of their homes.
This year, patrons at FNP get to choose from a wider assortment of traditional gifting range like Rakhi with Chocolates, Rakhi with Sweets along with well–curated hampers made of beautiful handmade Rakhis, confectionaries, dry fruits, gadgets, personalized memorabilia like Mugs, Sippers, Photo Frames. In view of increasing demands from customers for carefully assorted selection of items that are impeccably packed with personal details, FNP has assembled just the right alchemy of gifts for the special occasion of Rakhi. The brand is also giving away free gift hampers of sweets and chocolates with every Rakhi order.
Mr Anand Shankar, General Manager, Category FNP, said, “The market is teeming with countless players both online and offline selling designer Rakhis and FNP has proudly created a niche segment with its Sneh brand. We are expecting a robust growth in volume and value, nearly a 60% jump from the previous year.“
He further adds “Rakhi is one of the most important occasions at FNP and we ensure that our patrons have something exciting to look forward to in terms of variety and quality. We have put so much love and thought behind creating this entire product range. Sneh is all about unique design, and celebrating a traditional occasion with an impeccable collection of gifts. The market catering to this occasion is largely unorganised and we at FNP have tried to bring a feel good order to the ecosystem.”
Customers looking for novelty items can choose from the widest collection of perfumes, grooming kits, electronic gadgets, toys, games, watches, men’s accessories, herbal products, plants and much more from brands like Haldirams, Ferrero Rocher, Cadbury, Amul, Nestle, The Man Company, Hot Wheels, Beardo etc.
With prices starting from INR 199 onwards, order Sneh Rakhi gifts online for siblings using express delivery services.
Providing an assortment of 70k+ products, FNP satisfies upto 6 Million customers assuring timely delivery, great product quality and safe packaging. FNP is also growing its international footprints and is currently operational in the UAE, Qatar and Singapore markets.
About the Company
Ferns N Petals (FNP) came into existence the year 1994 that has now grown to be the largest gifting portal in India in the last 27 years. The journey started with a single store under the entrepreneurship of Mr. Vikaas Gutgutia, which has now emerged as a reputed brand with 12 verticals under the FNP World.
Today, the brand leads the floral, gifting and cakes industry with over 400+ outlets in more than 125+ cities PAN India. Lighthouse India Fund III has recently invested INR 200 crore (USD 27 Million) in the company. Recently the brand joined the most coveted platform International Film Academy Awards 2022 (IIFA Awards), as official Gifting Partners, held in Abu Dhabi.
The 12 verticals are FNP Retail & Franchising: FNP E-commerce – India | UAE (Dubai, Qatar, KSA) | Singapore, FNP Cakes, FNP Venues, FNP Weddings & Events, FNP Floral Touch – UAE, WDH(Wedding Design Hub), Flowers ‘N’ More, FNP Flagship, FNP Media, Last Journey(into funeral services) & BabyBless (into baby planning services)
Media Contact:
Madhuja Roy, Lead PR FNP | Mobile: +91 9818425063
Email:madhuja.r@fnp.com
Photo: https://oyefilmy.com/wp-content/uploads/2022/08/a-bond-tightly-woven-together-with-sneh-an-exquisite-rakhi-range-from-ferns-n-petals-fnp-1.jpg
Logo: https://oyefilmy.com/wp-content/uploads/2022/08/a-bond-tightly-woven-together-with-sneh-an-exquisite-rakhi-range-from-ferns-n-petals-fnp-2.jpg
News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.
MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.
Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.
Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.
Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”
Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”
The drop celebrates the power of creative collaboration through art, music, and community-first experiences.
About Jameson Connects
Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.
About Azadi Records
Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.
For press inquiries, please contact:
Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032
Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects–crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-302472881.html
News Wire
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah
MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.
DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.
Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.
With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.
More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.
Stay tuned for what’s next from Jameson Connects.
Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx
View original content to download multimedia:https://www.prnewswire.com/in/news-releases/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-302472876.html
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule
Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai
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