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Breaking Barriers: On Women’s Day, The House of Abhinandan Lodha Inspires and Empowers Women to Invest in Land and Build Their Legacy

  • 2% Benefit on Agreement Value and No Maintenance Fees for 2 Years for Women Buyers
  • Launches the ‘Land For Her’ Campaign – a film inspired by the true story of three sisters who invested in land to build their father’s unfulfilled legacy 

MUMBAI, India, March 8, 2025 /PRNewswire/ — Land is more than just an asset; it represents security, legacy, and generational wealth. Yet, despite its significance, land ownership in India remains largely male-dominated. Recognizing this trend among its own consumers—where nearly 80% of investments are made by men—The House of Abhinandan Lodha (HoABL) has launched a groundbreaking campaign – ‘Land for Her’. This initiative aims to encourage and empower women to own their legacy through land ownership.

The House of Abhinandan Lodha Logo (PRNewsfoto/The House of Abhinandan Lodha (HoABL))

In order to facilitate this further, HOABL has also announced a curated offering on Women’s Day for investment in land – with assured benefit on agreement value and other benefits including zero maintenance fee for 2 years exclusively for women investors. This special package is expected to empower more women buyers to take purposeful steps towards investing in this asset category and building a legacy of their own.

By fore-fronting the conversation about lack of women ownership of land, HoABL aims to reshape perceptions and empower women to make confident investment decisions. At the heart of this campaign is a powerful film, that is inspired by the true story of three daughters, who come together to fulfill their father’s dream of investing in land. Their journey exemplifies the emotional and generational value that land holds and serves as an inspiration for more women to step into the world of land investments.

Watch the campaign film here: https://www.youtube.com/watch?v=TvNwVaf0HJo

“As a brand committed to revolutionizing land ownership in India, we believe that women should have equal opportunities to invest in land and secure their future. Land is not just a financial asset—it is deeply personal, representing stability and legacy. Through this campaign, we aim to inspire women to reclaim their rightful place in land investments and reshape traditional perceptions,” said Samujjwal Ghosh, Chief Executive Officer, The House of Abhinandan Lodha.

HoABL’s specially curated program of waivers and benefits under the ‘Land for Her’ initiative, will enable this change further, making land investment more accessible for women. These offerings aim to simplify the investment journey, ensuring that more women can confidently invest in land and build their own legacies.

With this initiative, The House of Abhinandan Lodha reaffirms its commitment to fostering a more inclusive and balanced investment landscape. By celebrating the strength, vision, and resilience of women, HoABL hopes to inspire a future where more women actively participate in wealth creation through land ownership.

Director, Shreya Shroff said, “The very fact that daughters came together to buy land for their father is a big story. Its setting a new trend and breaking barriers of how a woman is perceived financially. As a filmmaker, my aim was to make a simple, heartwarming and touching film. Without over dramatising, the emotions and the mood had to be correct- handled with love, care and maturity. Shooting it in real time of the day, in real location with great performers was extremely crucial. A voice that could narrate a story in a very intimate way yet bringing gravitas to the film. Along with a background score that leaves a feeling of empowerment, ending on a positive note.”

Group Creative Director, Enormous said, “The film is based on a strong Indian insight; a tradition where land and legacy is passed down from father to son, not the daughter. But when we dug deep into our consumers’ lives, we found a beautifully empowering story. Daughters who changed the narrative of land ownership for themselves and by themselves. This ad, on Women’s Day, is a way to remind all women, including me, that you too can create your own legacy, no matter what the tradition.”

About The House of Abhinandan Lodha

The House of Abhinandan Lodha® (HoABL), India’s largest branded land developer, is revolutionizing land ownership through its innovative New Generation Land® concept. As a pioneering consumer-tech company, HoABL, founded by Abhinandan Lodha, aims to democratize land investment in India by leveraging advanced technology to make land ownership easy, secure, and liquid. This initiative ensures that land becomes a vital part of every individual’s investment portfolio.

With a fully digital sales model, HoABL has made land buying a seamless, location-independent experience. The HoABL app allows customers to invest in land, track their buying journey, and manage portfolios effortlessly. In just 5 years HoABL has over 700 acres of land under active development and managed to give returns of over 30% CAGR, setting industry benchmarks.

Despite all customer interactions being virtual with no physical meetings, HoABL has a customer base of 7,000. HoABL’s customer base spans 25 countries, 23 states, and 107 cities, including major Indian metropolitan areas such as NCR, Mumbai Metropolitan Region, Pune, Bangalore, Kolkata, and Chennai, as well as international hubs like New York, London, Singapore, Dubai, Sydney, Tokyo, and Toronto. Interestingly, over 50% of customers in HoABL’s Goa projects came from the NCR region, highlighting land’s appeal as a robust asset class. HoABL offers a range of investment opportunities across India, with projects in Alibaug, Anjarle, Dapoli, Neral in Maharashtra, Ayodhya, and Goa. Combining exquisite design, lush surroundings, and top-notch amenities, HoABL continues to redefine luxury living and exclusive land ownership in India.

Logo – https://mma.prnewswire.com/media/2636826/HoABL_Logo.jpg

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Reliance Digital Introduces High-Performance iQOO 15R to its Nationwide Store Network

MUMBAI, India, March 11, 2026 /PRNewswire/ — Reliance Digital announces the offline retail availability of iQOO, the high-performance smartphone brand built for today’s youth and tech-forward consumers. Following strong traction in online channels, iQOO is now extending its presence into physical retail, allowing customers to experience and purchase its devices first-hand at Reliance Digital stores across India.

Known for pushing the boundaries of speed, and power, the iQOO 15R is powered by the Snapdragon 8 Gen 5, delivering exceptional speed, responsiveness, and sustained performance throughout the day. It packs iQOO’s biggest battery yet in an ultra-slim 7.90mm design, making it India’s slimmest smartphone with a 7600 mAh battery.

The device features a 6.5K IceCore VC Cooling Chamber for stable performance and runs on OriginOS 6.0 based on Android 16 out of the box, supported by 4 years of software updates and 6 years of security updates. It is also equipped with a Sony LYT-700V OIS camera, a 1.5K 144Hz AMOLED EyeCare display, and IP68 & IP69 dust and water resistance, making it a dependable daily partner for professionals on the go.

The brand’s offline expansion marks an important step in deepening consumer engagement by offering hands-on access to its devices, enabling customers to explore iQOO’s powerful performance, advanced display technology, and flagship-grade camera capabilities in a real-world retail environment.

The availability of iQOO at Reliance Digital brings together two brands driven by innovation and consumer experience. While iQOO continues to build its reputation as a performance-led smartphone brand, Reliance Digital strengthens its portfolio by offering customers access to cutting-edge technology brands through its extensive nationwide retail network.

Through engaging in-store experiences, knowledgeable staff, and immersive product demonstrations, Reliance Digital aims to help consumers better understand iQOO’s performance-first DNA. This move further reinforces Reliance Digital’s commitment to staying ahead of evolving consumer preferences and serving as a preferred destination for discovering new-age technology.

With this expansion, Reliance Digital continues to play a key role in shaping India’s consumer electronics landscape by bringing future-ready brands closer to customers, while enabling smartphone brands like iQOO to build stronger connections with a growing, performance-driven audience.

The all new iQOO 15R is now available at Reliance Digital stores nationwide.

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Kotak Alts announces winner of the inaugural Katalyst Awards

Ms Himani Choudhary named Katalyst for the year – India’s Best Financial Content Creator; wins Rs. 25 Lakhs

MUMBAI, India, March 10, 2026 /PRNewswire/ — Kotak Katalyst Awards, a national initiative instituted to recognise excellence and responsibility in financial content creation has announced the winner of its first Katalyst edition. Kotak Alternate Asset Managers Limited (“Kotak Alts”) today announced Himani Choudhary as the winner. The winner was awarded a prize of INR 25 Lakhs, positioning Katalyst among the most meaningful recognitions for financial content creators in India.

Srini Sriniwasan, Managing Director, Kotak Alts, said, “The Kotak Alts Katalyst Awards were instituted to recognize content creators who are contributing meaningfully to financial literacy in India. As investor participation deepens, audiences are seeking clarity, context, and credibility. The response from creators was overwhelming and points to the new generation of financial educators.  As the inaugural winner Ms. Himani Chaudhary, exemplifies the standard of financial communication that Katalyst seeks to encourage.”

The first edition of the Kotak Alts Katalyst Awards received over six hundred entries from across 19 states and in 8 languages, reflecting the growing role of digital creators in shaping financial awareness. Conceived in response to increasing clutter and misinformation in the financial ecosystem, Katalyst is designed to recognize creators who place accuracy, transparency, and investor interest at the core of their work.

The winning content, ‘Personal Finance & Major Finance Updates’ by Himani Choudhary, was recognised for its clarity, originality, and credibility. The jury noted the content’s ability to explain complex financial concepts in a clear and measured manner, supported by strong research and a consistent focus on investor education over virality.

To ensure a robust and transparent evaluation process, the awards framework was designed and audited by EY. The top thirty entries were assessed by an academic jury.

The top 10 finalists were subsequently evaluated by a grand jury comprising Kunal Shah, Founder and CEO of CRED; Radhika Gupta, Managing Director and CEO of Edelweiss Mutual Fund; and Alpesh Shah, Managing Director and Senior Partner at Boston Consulting Group, and chaired by Ananth Narayan, former Whole–Time Member of SEBI with extensive capital markets and regulatory experience.

The Katalyst Awards recognise financial content creators who priorities financial literacy, substance, and long–term investor interest. Through this initiative, Kotak Alts aims to encourage responsible financial communication and support the development of informed and confident investors across India.

About Kotak Alternate Asset Managers Ltd: Kotak Alternate Asset Managers Limited (‘Kotak Alts’), a part of Kotak Mahindra Group (‘Kotak’), focuses on Alternate Asset Management and Investment Advisory businesses. Kotak Alts was set up in early 2005 and has raised, managed, and advised over USD 22 billion across different asset classes, including Private Equity, Real Estate, Infrastructure, Special Situations, Private Credit, and Investment Advisory. The asset management business and investment advisory vertical are managed by independent specialist teams. For more information, visit https://www.kotakalternateasset.com/

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Paperpal for Life Sciences Establishes HIPAA Readiness, Strengthening Enterprise Adoption of AI in Regulated Medical and Scientific Writing Workflows

MUMBAI, India, March 10, 2026 /PRNewswire/ — Paperpal for Life Sciences, an enterprise-grade Artificial Intelligence (AI) platform by Cactus Communications, purpose-built for Medical Affairs and Life Sciences organizations, announced the completion of an assessment evaluating its operational and technical safeguards to support Health Insurance Portability and Accountability Act (HIPAA) requirements. This milestone reinforces Paperpal’s commitment to meeting the rigorous standards of security, data protection, and regulatory readiness required for regulated scientific workflows.

Growing AI use in medical affairs writing and publication workflows is intensifying scrutiny on data privacy, governance, and regulatory accountability. To support these evolving needs, Paperpal for Life Sciences has undertaken an assessment of its systems and processes to evaluate readiness to support HIPAA compliance, where applicable, and now proudly offers the option to execute a Business Associate Agreement (BAA) for Protected Health Information (PHI) and Personally Identifiable Information (PII). This offering gives customers the confidence that PHI or PII, if received, is handled securely and responsibly, in line with regulatory expectations and enterprise risk management practices.

Paperpal for Life Sciences provides AI writing, literature search, source-grounded summarization with citation support, and critical publication checks, powering medical affairs content creation under stringent data privacy and governance controls. The platform accelerates research-to-publication timelines by upto 25%, supporting faster dissemination of clinical evidence and earlier commercialization of new drugs and therapies.

Nishchay Shah, Group CTO and EVP, Products and AI at Cactus Communications, said, “As AI becomes foundational to regulated scientific and medical workflows, compliance and trust are no longer optional. Paperpal for Life Sciences’ HIPAA readiness measures reflect our secure-by-design approach to AI, strong data governance framework, and alignment with real-world enterprise and regulatory requirements. This milestone enables organizations to adopt AI at scale with confidence that their data, processes, and compliance obligations are protected .”

Elvira Dsouza, President, Cactus Life Sciences, added, “Medical Affairs and Life Sciences teams operate in highly regulated environments where scientific rigor, data privacy, and compliance are non-negotiable. HIPAA readiness positions Paperpal for Life Sciences as a trusted AI partner, one that enables organizations to accelerate evidence generation and scientific communication without compromising regulatory integrity .”

With this announcement, Paperpal for Life Sciences reinforces its position as a purpose-built, enterprise-ready AI platform for medical affairs content generation that supports innovation while meeting the highest standards of privacy, ethics, and regulatory compliance.

Media Contact:

Nidhi Amin

nidhi.amin@cactusglobal.com 

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