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BYJU’S And The Akshaya Patra Foundation Join Forces To Support Education Of Underprivileged Students

The collaboration aims to promote digital education by supporting 2 lakh children across the country from economically weaker sections of society through remote learning
BANGALORE, India, Jan. 21, 2022 /PRNewswire/ — BYJU’S, the world’s leading edtech company, has partnered with The Akshaya Patra Foundation in an endeavor to strengthen its mission to provide students access to quality education and positively impact the lives of underprivileged children. Launched under BYJU’S social initiatives effort ‘Education For All’, this collaboration aims to provide continuity of learning to around 2 lakh underprivileged children across multiple states including remote areas of the country, even as schools remain partially closed. 
The digital education initiative, also a part of Akshaya Patra’s flagship National Endeavour for Student Transformation (NEST) initiative, seeks to engage the education system to complement the quality of education through collective efforts. With this collaboration, BYJU’S will offer high-quality and tech-driven learning programmes by providing free streaming licenses and smart classrooms to the students.
Speaking on the initiative, Divya Gokulnath, Co-founder, BYJU’S, said, “BYJU’S has a strong vision to undertake various transformative social initiatives for the upliftment of children across different sections of society and bridge the gap between quality education and digital access. We are delighted to collaborate with the Akshaya Patra Foundation which has been working relentlessly to boost meal programmes for school children in India. Our partnership with them is a significant step towards making a lasting impact on the development of children’s welfare through education and well-being. The cornerstone of our philosophy is centered around bringing a tangible impact to our existing education ecosystem, and we are honoured to have partnered with The Akshaya Patra Foundation and strengthen our social impact initiative, Education for All.”
The collaborative initiative aims to empower children in Government and aided schools by providing an interactive and innovative learning experience with access to a world-class digital platform and professionally-curated content. To start with, BYJU’S and Akshaya Patra, along with the Government of Uttarakhand, have already launched a free education program for children from economically weaker sections.
Mr. Shridhar Venkat, CEO, The Akshaya Patra Foundation, said, “At Akshaya Patra, our constant endeavours are to ensure that no child is deprived of education due to hunger. We do what we do to further the cause of education, a fundamental right of every child, irrespective of their socio-economic backgrounds. We firmly believe that digital inclusiveness can help in creating a world where children from economically weaker sections do not have to forfeit opportunities because of affordability or accessibility issues. This collaboration with BYJU’S is our attempt to bridge the digital divide and further digital inclusiveness by providing children good quality, modern education free of cost.”
He further added, “The Government, on its part, has been making considerable efforts to provide quality education to children studying in Government and aided schools. This initiative is our attempt to proactively contribute to the Government’s concerted efforts on this front.”
The collaboration is of many efforts of The Akshaya Patra Foundation’s flagship initiative, National Endeavour for Student Transformation (NEST), whose goal is to create a conducive environment in schools to contribute to students’ learning outcomes whilst providing them an enjoyable schooling experience.
In this pursuit, the Foundation has found an able ally in the form of BYJU’S who have been striving to take digital learning to as many children as possible through their social initiatives, giving these children a chance at remote learnings.
Launched in 2020, ‘Education for All’ is BYJU’S flagship social initiative program that aims to democratise education and ensure that every child has an opportunity to learn. The program is committed to empowering children in the most remote geographies and underserved communities through tech-driven learning. With a mission to empower 5 million underprivileged children by 2025, the company has partnered with 100 NGOs across 26 states to bring a positive systemic change to the education ecosystem.
BYJU’S ‘Education For All’:
With an aim to make digital learning accessible to millions of children from underserved communities, BYJU’S, the world’s leading edtech company, launched its social initiative – ‘Education for All’ in September 2020. The program aims at democratising education by ensuring that children across all economic backgrounds get equal access to quality learning opportunities. The ‘Education for All’ initiative serves to enable students from underserved and economically deprived communities with a better chance at upward social and economic mobility. This initiative aims at bridging the educational and digital divide by making quality learning accessible to the children in need. With over 100 partners like American India Foundation, United Way, Right to Live, Magic Bus, SOS, Save the Children, CRY and more across 26 states in India, the program has created a positive impact and reached over 35 lakh students in the last 1 year across the country. The company aims to accelerate its impact in reaching children who have no access to learning both on its own and through partnerships. For more information: https://byjus.com/educationforall/
About The Akshaya Patra Foundation
The Akshaya Patra Foundation is a not-for-profit organisation that strives to address classroom hunger and malnutrition in India. By implementing the Mid-Day Meal Scheme in Government and Government-aided schools, Akshaya Patra aims to fight hunger and, at the same time, bring children to school. Since 2000, Akshaya Patra has worked towards reaching out to children with wholesome food every single school day. The Foundation is continuously leveraging technology to cater to millions of children. Its state-of-the-art kitchens have become a subject of study and attract curious visitors from around the world.
In partnership with the Government of India and various State Governments and the inestimable support of many philanthropic donors and well-wishers, Akshaya Patra has grown from humble beginnings serving just 1,500 school children across five schools to becoming the world’s largest (not-for-profit run) mid-day meal programme, serving wholesome food to over 1.8 million children from 19,039 schools [as of March 2020] across 13 states and one union territory in India.
For more details, please log on: www.akshayapatra.org
 

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Reliance Digital Launches ‘Baaptaa’, a Father’s Day Campaign Celebrating the Many Expressions of Fatherhood

MUMBAI, India, June 20, 2026 /PRNewswire/ — Reliance Digital has launched ‘Baaptaa’, a Father’s Day campaign to celebrate the many expressions of fatherhood. Built around a simple cultural observation, while “Maa ki Mamta” has long been a part of India’s collective vocabulary, there has never been a word that captures the distinct ways fathers express love, the campaign introduces ‘Baaptaa’ as a tribute to the many shades of fatherhood.

Conceptualised as an original music-led campaign, Baaptaa celebrates fathers not as idealised figures, but as they are experienced in everyday life, protective, dependable, emotional, quirky, practical, occasionally embarrassing, and always present. Through a relatable narrative, the campaign acknowledges the countless ways fathers care for their families, often through actions rather than words.Watch Video: https://youtu.be/9XyUsJB33Ds?si=PM67vhxrzth1JEkz At the heart of the campaign is an original music video told from a father’s perspective, capturing the different roles he plays across life’s moments and milestones. The film brings to life the humour, warmth and unspoken affection that characterise father-child relationships, while giving a name to a form of love that many recognise but few have articulated.The campaign stems from a simple insight: while motherhood has often found expression through familiar phrases and popular references, the unique language of fatherhood has remained largely undefined. Baaptaa seeks to fill that gap by creating a term that reflects the everyday gestures, practical wisdom and quiet sacrifices that fathers make.Father’s Day communication often leans into familiar emotional territory, but Reliance Digital’s campaign celebrates fathers in a way that feels more culturally authentic and relatable. The idea for ‘Baaptaa’ came from a simple observation — mother’s love has been immortalised in a number of heartfelt, emotional songs, there needed to be an anthem dedicated to dad’s love. And thus was born Baaptaa – a love language that is often awkward, practical, protective, humorous and deeply felt, even if rarely verbalised. It’s a celebration of fatherhood in all its wonderfully imperfect forms immortalized by a song that you won’t be able to stop humming.Shop for the widest range of electronics at Reliance Digital and thank your father for his Baaptaa.

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Canara HSBC Life Insurance Celebrates Father’s Day with a Heartwarming Tribute to Dad Jokes

The digital film highlights how fathers express love through humour, turning everyday moments into lifelong memoriesNEW DELHI, June 20, 2026 /PRNewswire/ — Canara HSBC Life Insurance Company Limited (“Canara HSBC Life Insurance”) today announced the launch of its Father’s Day digital film, a light-hearted and heartfelt tribute to fathers and their unique way of expressing love through humour. Celebrating the universally relatable phenomenon of ‘Dad Jokes’, the campaign shines a spotlight on the small yet meaningful moments that often become some of the most cherished family memories.

Presented in the style of a mock documentary, the film follows a sibling duo as they recount some of their father’s most memorable jokes—ranging from playful puns to classic one-liners. While the film begins with humour and nostalgia, it gradually reveals a deeper truth: behind every seemingly cringe-worthy dad joke lies a father’s sincere effort to connect, bring joy, and remind his family that he is always there for them.The campaign is rooted in the insight that fathers often express their emotions differently. Rather than through words alone, they communicate their care through everyday actions, practical guidance, shared experiences, and sometimes, through humour. Dad jokes may not always receive the loudest laughs, but they often become lasting reminders of a father’s presence, warmth, and unwavering support.Through relatable storytelling and candid family moments, the film celebrates fathers who may not always wear their emotions on their sleeves but consistently show up for their loved ones in their own unique ways. It captures how these seemingly ordinary interactions become treasured memories that families carry forward for years.Reflecting the campaign’s central message, Canara HSBC Life Insurance reiterates its belief in standing by every promise that matters. Just as fathers quietly support and protect their families through every stage of life, the company remains committed to helping customers secure their loved ones’ future and fulfil their financial commitments, truly embodying its promise of being a ‘Promises Ka Partner’.The campaign is now live across Canara HSBC Life Insurance’s X (twitter), LinkedIn, Facebook and Instagram channels.IG- https://www.instagram.com/reel/DZwH5IKhCzG/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== FB- https://www.facebook.com/share/v/1cSkxsFWNY/X- https://x.com/CanaraHSBCLI/status/2067808467205918962?s=20Li- https://www.linkedin.com/feed/update/urn:li:activity:7473574831364468737Photo – https://mma.prnewswire.com/media/2997652/Canara_HSBC.jpgLogo – https://mma.prnewswire.com/media/2739906/6008480/Canara_HSBC_Logo.jpg

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Harper Collins Publishers India is Delighted to Announce the Recent Publication of ‘People We Love’ by Preeti Shenoy

NEW DELHI, June 19, 2026 /PRNewswire/ — HarperCollins Publishers India is delighted to share the recent publication of People We Love by bestselling author Preeti Shenoy. At once tender and sharp, this collection of stories offers intimate, truthful and relatable portraits of the people we cherish, the ones we lose, and the people we become.

ABOUT THE BOOKThe people we love never truly leave our story…In these tender yet piercing stories, Preeti Shenoy returns to some of her most beloved characters to reveal who they were before they appeared in her bestselling novels It’s All in the Planets and The One You Cannot Have.Aniket, a coder, carries the weight of a longing for Trisha that he cannot bring himself to act on. Nidhi abandons her corporate life to teach pottery, only to discover that clay is far more forgiving than the people she loves. A quiz competition sparks an unlikely romance between Aman and Shruti, one that must withstand parental disapproval and class divides. And Anjali, a journalist, is so busy chasing stories that she almost misses the one unfolding in her own life.Set against the pulse of contemporary India, People We Love explores the tug-of-war between duty and desire, family and freedom, who we are and who we dare to be. Intimate and deeply felt, these are stories about love that stays, leaves and almost slips away … love that quietly and irrevocably shapes the people we become.Preeti Shenoy, author, says, “People We Love is a collection of three long stories, prequels to my bestsellers It’s All in the Planets and The One You Cannot Have. If you have read those books, you already know how these characters’ stories unfold. But what you don’t know yet is where it all began, the loves they carried, the choices they made, and the people they were before life shaped them into who you met on those pages. Writing these prequels felt like returning to a home I hadn’t realised I missed, and discovering rooms I had never been in before.”Rashmi Menon, Associate Publisher – HarperCollins India, adds, “Preeti Shenoy has an extraordinary gift for finding the heartbeat of ordinary lives. People We Love is a warm, wise and deeply humane collection of short stories that reunites readers with favourite characters from her bestselling novels It’s All in the Planets and The One You Cannot Have, weaving them into fresh, deeply satisfying narratives. These characters feel like people you know, and their journeys will move, comfort and surprise you. This uplifting, thought–provoking collection reminds us why we turn to stories in the first place. We couldn’t be more excited to share it with our readers.”ABOUT THE AUTHOR Preeti Shenoy is among the highest-selling authors in India. She was featured on the Forbes longlist of the most influential celebrities in India. Her books include When Love Came Calling, Wake Up Life, Is Calling, Life Is What You Make It, The Rule Breakers, A Hundred Little Flames, It’s All in the Planets, Why We Love the Way We Do, The Secret Wish List, The One You Cannot Have and many others. Her work has been translated into many Indian languages. Preeti is also a motivational speaker, an avid fitness enthusiast, and an artist specializing in portraiture and illustrated journalling. Preeti lives in Bengaluru, Karnataka.ABOUT HARPERCOLLINS PUBLISHERS INDIAAt HarperCollins Publishers India, we believe in telling the best stories and ensuring they reach the widest readership. We publish around 250 new books every year across 10 imprints, adding to a diverse catalogue of more than 3,000 titles in print and digital formats, with an array of genres and voices that ensure there is a book for every reader. Our authors have won some of the most prestigious literary awards, and we are proud to publish many acclaimed writers, alongside new and emerging voices shaping contemporary literature. We are also the publishers of The White Tiger by Aravind Adiga, winner of the Booker Prize 2008, and Girl in White Cotton by Avni Doshi, shortlisted for the Booker Prize in 2020, and HarperCollins India itself has been awarded “Publisher of the Year” several times. In addition, we represent some of the finest global publishers such as Harvard University Press, Lonely Planet, Oneworld, Nosy Crow, Usborne, and National Geographic Children, bringing Indian readers access to world-class books and ideas. We are also proud to be certified as a Great Place to Work for two consecutive years, a recognition of our culture, people, and values that make HarperCollins India a truly inspiring workplace. PRESS CONTACT:Nandini Tripathi, Manager – Marketing (Commercial)Email: nandini.tripathi@harpercollins.co.in | Mobile: +91 9718928839Photo: https://mma.prnewswire.com/media/2997583/HarperCollins_People_We_Love.jpgLogo: https://mma.prnewswire.com/media/2105077/4665143/HarperCollins_Logo.jpg 

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