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Chandigarh University hosts International Music & Dance festival; dedicates it to PM Modi’s vision to connect youth with cultural heritage
Extraordinary cultural extravaganza at Chandigarh University; cultural troupes of over 40 countries participate
CHANDIGARH, India, Oct. 23, 2023 /PRNewswire/ — An unforgettable cultural extravaganza was witnessed at Chandigarh, as the cultural troupes of around 40 countries participated in the international cultural exchange event held at the varsity – featuring talent and creativity from around the globe.
Meenakshi Lekhi, Union Minister of State (MoS) for external affairs and culture, who was the chief guest on the occasion, said that Indian culture is the culture of science. “Although, Science has become a significant part of our lives today, it is important to know that Science is not separate from our culture. Today, more than 65% of all the medicines are phytochemicals, which are derived from plants just as Ayurveda does,” she said.
In the cultural event at CU – named International Dance and Music Festival on the theme ‘One World, Many Cultures’ – the students of around 40 countries attended and participated. On Sunday, the cultural troupes of Malaysia, Iraq, Kyrgyz Republic, Nepal, Bhutan, Kazakhstan, Lesotho, Romania and Bangladesh dressed in their colourful traditional attires showcased the beauty of indigenous music and dance cultures of their respective countries. The event was held in collaboration with the Indian Council for Cultural Relations (ICCR), Ministry of External Affairs, Government of India.
Amit Sahai Mathur, program director, Indian Council for Cultural Relations (ICCR) attended the event as guest of honour. CU Chancellor Satnam Singh Sandhu; Prof Himani Sood, vice president, Chandigarh University were present on the occasion along with other dignitaries and varsity officials.
This event aimed to promote international culture and celebrate diversity and inclusivity. It was held to build a more compassionate and harmonious society by bringing the people of the world together in celebration. All the cultural troupes also took part in the procession on the CU campus – celebrating the diverse cultures and unity of diversity.
While addressing the participants and students during the event, Union Minister of State (MoS) for external affairs and culture, Meenakshi Lekhi said that India shares deep-rooted cultural and historical relations with Commonwealth of Independent States (CIS) countries such as Kazakhstan and Kyrgyzstan, dating back to the ancient silk route era.
“In the cultural sphere, we have so many similarities in practices, music, language including Sanskrit. However, post-independence in 1947, these countries grew distant from India due to the superficiality of borders but the cultural connect has remained. Because, the superficiality of differences does not take away the unity, which is something that Indians seek in everything. Unity is not about similarities and differences between the nations and cultures, but it is an attitude of looking at the things,” she said.
While highlighting that Indian culture is the culture of science, she further said, “All the sciences and art practiced across the world today, is a part of Indian cultural heritage which is a part of the world history that is thousands of years old. Given its number of health benefits, we can see that Yoga has now become a global practice,” she said, adding that Indians are the products of Sindhu Saraswati civilization which itself exemplifies the culture of continuity and unity.
She added, “With the more exposure one gets at this age and the more cultures he or she gets to see and learn from, comes the realization about being a part of the culture and culture being a part of oneself. It is the best way to celebrate ‘Vasudhaiv Kutumbhkam’ – the world is one big family – because if we focus on the similarities, then we will find that there is unity in diversity.”
Meanwhile, CU Chancellor, Satnam Singh Sandhu, said that the event was held to bring the world together as one global family. “The mega event reflected both the world’s unity and incredible diversity. It is also important that we promote dignity for world culture and make our youth part of this culture so that we all collectively can foster cultural ties and create a better world. Such events sow the seeds of peace and compassion among the youth,” he said.
Sandhu also said, “India is moving ahead with the mantra of ‘Virasat Bhi, Vikas Bhi’ given by Prime Minister Narendra Modi, which means that heritage is a vital asset for economic growth, diversification, and progress of the country. Cultural heritage defines the history and identity of a nation and PM Modi has remained committed to preserve and protect the rich heritage of the country. Modi government has taken several initiatives during the last 9 years. The Modi government launched the schemes like PRASAD and HRIDAY which shows in its unwavering commitment to safeguarding India’s ancient civilizational heritage.”
“The number of India’s UNESCO World Heritage Sites has risen to 42, which includes 34 in cultural category. Presently, India has the sixth largest number of UNESCO World Heritage Sites in the World. It is pertinent to highlight here that India has added 12 new World Heritage Sites since 2014, which exemplifies PM Modi’s firm dedication towards Indian culture and its heritage,” he said.
Performances by international cultural troupes during international festival
The cultural troupe from Kazakhstan gave dance and music performances. The ‘Akkerbez National Dance Ensemble’ from Zhambyl Region of Kazakhstan performed on the occasion with several dance performances like Kara Zhogra, Gakku, Shattyk and Akku.
Sailau Araylim Abayovna from Kazakhstan shared, “Today’s international dance and music festival gave us the opportunity to reflect centuries-old cultural history of our country and introduce it to people from different countries of the world. It was a privilege to perform in India and learn about diverse cultures across the world.” She also shared that a 12-member troupe from Kazakhstan performed Akkerbez, a traditional dance of the Zhambyl region named after K. Azirbayev. This was followed by folk dance and music performances by young artists from the country.
The ‘Sharya Folk Art’ troupe from Kurdistan Region of Iraq presented Kurdish folk dance during the festival. Similarly, the visiting troupe from Kyrgyz Republic, the ‘Ak-Niet’ dance ensemble presented Kyrgyz folk dances. They presented dance forms like Symbat (Kyrgyz national dance), Snowflake (classical dance), Ai-Selki (national kyrgyz dance), Tenderness (classical dance) and Kyrgyz dance.
While speaking on the occasion, Omorova Zhamila MS from Kyrgyz Republic expressed gratitude to have been a part of today’s celebration of world unity and diversity. She further shared that Kyrgyz troupe performed Symbat (national folk dance), Snowflake and Tenderness (classical dance), Ai-Selki (national Kyrgyz dance), and Kyrgyz dance, through which the artists showcased the beautiful culture of central Asian country. “In addition, today’s event gave us the opportunity to connect with diverse cultures of the world and learn more about them.”
The troupe from Bhutan performed the ‘Joenpa Legso’. The welcome dance, Joenpa Legso is known to bless the audience and the entire ceremony with luck and charm. It sets the mood right for the rest of the ceremony to take place. Men and women carry traditional attire while performing this dance in Bhutan. Men wear ‘gho’ and their shoes are called ‘tsholham’. Women wear ‘kira’, ‘tego’ and ‘wonju’.
The team from Nepal performed Dishka Dance (performed at weddings) and Jhijhiya Dance (folk dance) which popular in the western and central Terai among Maithili community.
The team from Lesotho performed Mokhibo dance whereby women dance knelt down emphasizing shoulders and hips in celebration of femininity. It is performed by women during celebrations.
From Malaysia, the Sugam Karnatica group, founded by Sisters Sujitra, Sumitra and Subatra Jayaseelan specialises in combining pop elements into their predominant Carnatic music background, resulting in a fresh genre of music.
Subatra Jayaseelan, a member of Sugam Karnatica from Malaysia, said that such cultural events are a wonderful opportunity to contribute to the preservation and promotion of the cultural individuality of the country formed over the years. During the event, Sugam Karnatica presented a traditional Malaysian music performance combining pop elements into their predominant Carnatic music background, resulting in a fresh genre of music.
From Romania, ‘SUFLET – Soundscapes from the Carpathians and the Himalayas’ also performed. Through the confluence of traditional wind instruments panflute and bansuri, with the accompaniment of Tabla and modern instruments, the artists presented reinterpretations of Romanian folklore masterpieces alongside a colourful repertoire inspired by Indian seasons and festivals.
Narcisa Baleanu, a Romanian who is a part of SUFLET (Soundscapes from the Carpathians and the Himalayas) with traditional wind instruments such as bansuri and panflute, which is inspired by the Indian seasons and festivals. She said, “India and Romani have rich cultural heritage, and today’s festival is a celebration of the friendship between the two countries. The event also gave different countries a platform to come together and share their fascinating culture across the world.”
A cultural troupe from Bangladesh presented their folk dances. During the international cultural event Bhangra was also performed by the local troupe members. it is a fusion of music and dance which originates from the Punjab region of India.
Sharanjit Singh, part of the Bhangra troupe performed by the CU students as they represented India during the international dance and music festival, expressed pride and privilege to host this global-level event and showcase the cultural heritage of the country. He said, “Such cultural festivals must be organized often as they enable the youth to understand and connect with the world.”
About Chandigarh University
Chandigarh University is a NAAC A+ Grade University and QS World Ranked University. This autonomous educational institution is approved by UGC and is located near Chandigarh in the state of Punjab. It is the youngest university in India and the only private university in Punjab to be honoured with A+ Grade by NAAC (National Assessment and Accreditation Council). CU offers more than 109 UG and PG programs in the field of engineering, management, pharmacy, law, architecture, journalism, animation, hotel management, commerce, and others. It has been awarded as The University with Best Placements by WCRC.
Website address: https://www.cuchd.in/
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Reliance Digital’s ‘All About Apple’ Campaign Brings Best Apple Deals and Price Drops on iPhone 17, MacBook & More
MUMBAI, India, April 24, 2026 /PRNewswire/ — Reliance Digital announces limited-period offers on the latest Apple products with significant price drops and consumer finance offers.
The All About Apple campaign by Reliance Digital is bringing high-quality products to consumers at affordable prices. The initiative aims to make premium Apple products more accessible to a broader segment of buyers during the ongoing promotional window. From the mighty iPhone 17 to the ultra-light MacBook Air (M5), upgrading is more accessible than ever.
Customers can experience the best technology without straining their budgets with attractive exchange bonuses, instant in-store discounts and flexible EMI options. These combined benefits substantially lower the effective acquisition cost, especially for buyers trading in older smartphones or laptops.
One of the spotlight offers includes the iPhone 17 256GB (Magichromatic finish), listed at an MRP of Rs. 82,900. With applicable cashback, combined with exchange benefits of up to Rs. 15,000 and an additional exchange bonus of Rs. 6,000, the effective price can go as low as Rs. 59,990.
Apple’s MacBook lineup has also become more affordable in the ongoing sale, particularly with the introduction of newer-generation processors and pricing benefits. The latest models, powered by the next-generation M5 chip, aim to deliver faster processing, improved battery efficiency, and seamless multitasking. The MacBook Air (M5) can be owned with EMIs starting at just ₹2,803*, inclusive of student and teacher discounts, exchange benefits, and financing schemes. Exchange bonus of 10,000 rupees is also available to MacBook Neo buyers.
This promotional campaign is time-bound, with all major offers scheduled to conclude on 23rd May. Customers are advised to hurry and verify eligibility for cashback, exchange benefits, and coupon discounts before completing their purchase, as terms may vary across models and store locations.
About Reliance Digital
Reliance Digital is one of India’s leading consumer electronics retail chains, offering a wide selection of smartphones, laptops, home appliances, and digital products. With a strong omnichannel presence, it provides customers access to competitive pricing, authorised products, and after-sales support through services such as Reliance resQ.
*Terms and Conditions Applied
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Apparel Group Strengthens Digital Footprint with the Launch of ALDO App for the Indian Market
Express Delivery, Curated Style & Seamless Digital Experience Now Live on Google Play Store & Apple App Store
MUMBAI, India, April 22, 2026 /PRNewswire/ — Apparel Group, the leading global fashion and lifestyle retail conglomerate, announces the official launch of the ALDO India mobile app. This strategic rollout marks a significant milestone in Apparel Group’s mission to redefine omnichannel retail and enhance the digital shopping ecosystem for premium footwear and accessories in India.
Now available on Google Play Store and Apple App Store, the dedicated app is designed to bring ALDO’s world-class style directly to the fingertips of the Indian consumer. By leveraging Apparel Group’s robust retail infrastructure, the app introduces express delivery services, ensuring that fashion-forward shoppers receive their favourite pieces with unprecedented speed and efficiency.
Built with modern consumer expectations in mind, the ALDO app empowers users to explore the latest collections, access exclusive product drops, and enjoy a streamlined shopping experience tailored for fast, effortless browsing. A defining feature of the app is its express delivery service, designed to get fashion essentials into customers’ hands as swiftly as possible, reflecting a new era of immediacy in style and service.
Apparel Group is committed to integrating advanced technology with high-street fashion, providing a secure and effortless checkout process tailored to the evolving needs of the modern, connected shopper. Whether discovering trend-led silhouettes or selecting everyday staples, shoppers now enjoy smooth navigation, secure checkout, and personalised recommendations all supported by ALDO’s commitment to quality and design excellence.
Tushar Ved, President of Apparel Group India, said: “The launch of the ALDO app is a definitive step in Apparel Group’s journey to pioneer a tech-forward retail environment in India. By integrating our cutting-edge logistics with a seamless interface, Apparel Group continues to set the pace for the future of commerce in the region, ensuring our customers enjoy speed, style, and convenience like never before.”
With the introduction of this dedicated platform, Apparel Group continues to solidify its position as a retail leader, focused on localized digital innovation and superior customer engagement.
The ALDO app is now live and available for download.
Download: https://onelink.to/aldoshoes
About ALDO
Founded in 1972, ALDO, the group’s flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. ALDO’s 53-year history has seen the brand become one of the world’s leading fashion footwear retailers with a presence in 110 countries, a global fleet of 1400 locations and more than 250 million customers visiting our stores each year.
For more information, please visit www.aldogroup.com and follow @aldo_shoes and #AldoCrew on social media for updates.
Instagram: @aldo_shoes
Facebook: ALDO Shoes
Website: ALDO Shoes
About Apparel Group (India) Pvt. Ltd.
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to eager shoppers through its 2500+ retail stores and 85+ brands on all platforms while employing over 27,000+ multicultural staff.
Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.
Apparel Group India has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands in India include leading names in fashion, footwear, and lifestyle such as Victoria’s Secret, Dolce & Gabbana Beauty, Victoria’s Secret PINK, Charles & Keith, Crocs, ALDO, ALDO Accessories, Bath & Body Works, Cotton On, Levis Kids, Tim Hortons, Inglot, Call It Spring, Nike Littles, Jordan Kids, Anne Klein, Herschel, R&B, Beverly Hills Polo Club, Carrefour, and Daiso Japan. Apparel Group has a multi-brand partnership with Marquee Brands for the licensing of BCBG, Ben Sherman, Bruno Magli, Sur la table, and Martha Stewart brands, across GCC and India. With 300+ stores and 20+ brands, the company serves thousands of customers across 50 cities in India.
Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.
For more information, please visit:
Apparel Group India | LinkedIn | Download Club Apparel App
Contact
Amruta Khatavkar
amruta.khatavkar@apparelgroup.in
+91-9870337833
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Angel One’s ‘Cricket Park’ sparks strong participation, brings a generation back to the pitch
MUMBAI, India, April 22, 2026 /PRNewswire/ — Angel One Limited, India’s intelligent investing companion and Official Associate Partner of the Tata IPL (2024–2028), recently hosted “Cricket Park”, an immersive cricket-led experience that brought alive a simple yet powerful idea – Chalo, Cricket Khelte Hai. Held at TSG Sports Arena in Mumbai, the event witnessed strong participation and high on-ground energy, bringing together around 300 attendees, including India’s top digital creators and cricket enthusiasts, to rediscover the joy of playing the game.
At a time when cricket is widely consumed but rarely played, Cricket Park tapped into a deep cultural insight, that while the love for the game remains strong, the reasons to step out and play have steadily declined. By creating the right environment and format, Angel One turned passive fandom into active participation.
Designed as more than just a tournament, Cricket Park reimagined the childhood cricket experience into a dynamic, interactive format. The experience was paired with 14 interactive cricket installations and 5 live pitches, including Khidki Tod, Zero Kaata Bhaago, Ziddi Target, Bat Pakad and Ringa Ringa Catches, each crafted to bring back the spontaneity and thrill of the game. The event followed a unique flow, with creators arriving early to engage with and take over the installations, setting the tone for the experience, while fans stepped in at sundown, with matches continuing till late.
The event also saw participation from impactful personalities, adding to the overall energy and appeal of the experience. Notable digital creators including Jake Jeakings, Vyom (vyom25), CA Deepak Bhati (cadeepakbhati), Shrishti Gosavi (nerd_in_you), and Anmol Sharma (financebyanmoll) were part of the experience, further amplifying the event both on-ground and across digital platforms. With moments crafted for shareability, Cricket Park extended well beyond the venue, resonating strongly with a wider audience online.
Assisted by Badass Media and designed by Doodle Mapuls, Cricket Park was designed as a high-energy, community-led experience that blends culture, community, and digital storytelling.
Cricket Park is rooted in Angel One’s larger philosophy of enabling action. Much like how the platform simplifies investing for a new generation, the initiative aimed to remove friction from participation, meeting people where their interest already exists and giving them a compelling reason to act. In doing so, the brand’s invitation, “Chalo, Cricket Khelte Hai,” became more than a line, it turned into a lived experience on-ground.
Zameer Kochar, Chief Marketing Officer, Angel One, said, “Cricket Park is built on a very simple insight, people don’t lack interest, they lack the right trigger to act. Whether it’s investing or something as personal as cricket, the gap often lies between intent and action. With this initiative, we wanted to create an experience that feels intuitive, inclusive, and engaging enough for people to step in and participate. The response we’ve seen has been extremely encouraging.”
With Cricket Park, Angel One has taken a step towards building a scalable, community-led property that blends culture, participation, and digital amplification and redefining how brands can create meaningful engagement beyond the screen.
About Angel One Limited:
Angel One Limited, (NSE: ANGELONE) (BSE: 543235) is the largest listed retail stock broking house in India, in terms of active clients on NSE. Angel One is a technology-led financial services company, providing broking and advisory services, margin funding and distribution of third-party financial products to its clients. The broking and allied services are offered through online and digital platforms to clients acquired directly and through assisted business.
Angel One Limited extensively uses Artificial Intelligence, Machine Learning and Data Science to create a superior digital experience. The company has built a host of digital properties like Angel One Mobile App, ‘SmartAPI’ a free-to-integrate API platform and ‘Smart Money’ an investor education platform of 37.4 million clients.
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Reliance Digital’s ‘All About Apple’ Campaign Brings Best Apple Deals and Price Drops on iPhone 17, MacBook & More
Reliance Digital’s ‘All About Apple’ Campaign Brings Best Apple Deals and Price Drops on iPhone 17, MacBook & More
Apparel Group Strengthens Digital Footprint with the Launch of ALDO App for the Indian Market
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