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GRYNOW UNVEILS VIDZY, AN INFLUENCER-POWERED VIDEO COMMERCE CONTENT COMPANY

NEW DELHI, Feb. 3, 2023 /PRNewswire/ — Grynow Media Pvt. Ltd., India’s leading influencer marketing agency, has announced the unveiling of Vidzy, the country’s first short video production company.

Brands can use Vidzy to create scalable short videos to post on their websites, social media pages, and other platforms. Vidzy will enable marketers to draw in, attract, engage and educate their consumers through the use of captivating videos that are difficult to ignore. Consequently, assisting businesses in building their digital communities.

Vidzy stands out because it leverages over 2,00000 video creators from Grynow and has over six years of expertise in influencer marketing and content creation.

Presently, marketers accomplish fantastic goals with video marketing, such as generating leads, efficiently engaging audiences, boosting dwell time, and so forth, Grynow believes that this will revolutionize the video and social commerce industries.

In the preceding five years, Grynow has worked with more than 1200 clients, including Amazon, Facebook, Instagram, PayTM, Groww, OnePlus, and several others. It has since conducted more than 3000 effectual influencer marketing campaigns for leading companies.

Vidzy, with its level of skills and competence, has the capability to be a real game-changer in the video commerce business, given that it is the first in India to capitalize on the influence of quality content creators on brands’ social media channels and websites. It is able to achieve this, by employing data-driven approaches and key performance indicators to anticipate what type of content works for brands versus what does not.

Vidzy’s video content developers create informative and appealing videos for brands to use as organic videos, promoted Ads, and product branding with niche-based industry tastemakers. And, while every new launch is supposed to include an element of surprise, the one with Vidzy is no exception. The intriguing aspect of Vidzy is its pricing structure which offers services for as little as Rs 10K.

In recent years, short videos have been increasingly popular across almost all industries and have established themselves as profitable marketing tactics for interactions, customer acquisitions, and revenues. With the help of Vidzy, companies can use the effectiveness of short videos to boost brand recognition, return on investment, and efficient reach, creating a completely fresh source of income.

With this reasonable overview of what Vidzy is all about, read on to learn more about the services it offers.

SERVICES OFFERED BY VIDZY –

  1. Appealing videos for a company’s webpage or social networking platforms to build brand recognition to inform, draw in, and engage with potential and current customers, can be a mighty marketing pillar.
  2. Using effective video advertising to market products and services tailored to the consumer demography and characteristics of the brand in order to increase influencer brand connection while lowering acquisition expenses and increasing ROAS.
  3. Real video testimonials from satisfied customers that highlight brand transparency and customer satisfaction to establish credibility with potential customers.
  4. Videos that explain products to audiences and showcase specialised influencers who are recognised experts in that field by e-commerce sites like Amazon, Flipkart, Ajio, and others.

All this with the assistance of significant industry experts.

With more than 3,000 clients on board, Mr Washib Khan, the founder of Grynow, and his team have indeed reinvented the influencer marketing segment.

Mr. Washib’s response when asked why and how he came up with something as novel and exciting as Vidzy was, “In my opinion, every company will be using UGC videos in order to build a connection with their customers.

Before jumping on the bandwagon of the video commerce industry, I have been a part of the creator economy for more than 6 years and have intricately seen the video industry grow and transform from long format videos to short format videos.

India’s total video market, including television and online platforms, will reach $18 billion by 2026, growing at a CAGR of 9.5% from the current $11.6 billion, according to estimates by Media Partners Asia (MPA).

I believe that brands can also leverage the power of short videos in this growing ecosystem but there is no structured way on how to use short videos/UGC content to grow your brand, there is also a myth that getting short videos for your website, social media or for ads will be very expensive because companies like Amazon, Myntra are floating/pouring huge amount of money to create content for their platforms.

With Vidzy, we have structured the whole process of content creation using our huge network of influencers & come up with some powerful solutions to make it easier for brands to get maximum results leveraging the power of short videos in the most cost-efficient ways.”

Vidzy now estimated to have a vital eureka moment in the video commerce and social commerce sectors by attempting to make UGC content creation for brands a very simple process so that they can take advantage of the potential of high-quality short videos, affordably.

With a solid team of content strategists and video market analysts on board, Grynow has already produced 10,000+ effective influencer marketing campaign videos in the past six months, providing a healthy ROAS for businesses and generating lakhs of views.

Nations are already using social commerce to a great extent, like China and the US. Chinese businesses make almost 350 billion Yuan in sales each year thanks to the 925 million monthly users of short video platforms, according to Statista.

Vidzy is prepared to help businesses turn their social media platforms into a solid pillar of their marketing strategy as India has already adopted new video marketing trends. From gathering original ideas to creating appealing video scripts, Vidzy wants to serve clients at every level aesthetically and strategically in order to optimize their video commerce experiences.

About Grynow Media

Grynow Media Private Limited is one of the top marketing companies in India. Their unique marketing team, which has generated over 3000 successful brand campaigns, regularly studies market dynamics to develop suitable content strategies for businesses.

Media contacts and their information – https://www.vidzy.in/

Photo: https://oyefilmy.com/wp-content/uploads/2023/02/grynow-unveils-vidzy-an-influencer-powered-video-commerce-content-company-1.jpg

Video: https://mma.prnewswire.com/media/1995426/Vidzy_Video.mp4

 

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Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-2.jpg

 

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News Wire

Jameson Connects & Crepdog Crew Celebrate Subcultures with Limited-Edition Capsule

Celebrating community, creativity, and self-expression through a limited-edition drop inspired by India’s most vibrant subcultures.

MUMBAI, India, June 4, 2025 /PRNewswire/ — Jameson Connects joins forces with India’s largest sneaker and streetwear retailer, Crepdog Crew, to launch a one-of-a-kind limited-edition capsule that celebrates the spirit of counterculture in India. The collaboration is being launched under Jameson Connects – Jam Studio, a culture and community-driven collaborative space, which brings together creative minds to help explore a fresh artistic landscape.

Rooted in the dynamic street and creative scenes of India, Jameson Connects and Crepdog Crew have come together to spotlight authentic voices and celebrate self-expression from the ground up. Inspired by bomber jacket patch culture, the drop reinterprets the spirit of individuality and identity through a distinctive camo-style shacket with interchangeable patches, designed to be a canvas for personal storytelling. Complementing the shacket are a tote bag and mug, completing a bold and collectible capsule collection.

Ayush Kalra pays homage to the tattoo scene, Vijaya Aswani captures the dynamic energy of skateboarding, Jayesh Joshi channels the freedom of the biking community, and Siddhartha Iyer brings alive the rhythm and soul of music.

Anchit Kapil, Co-founder and CEO, Crepdog Crew, said, “Subcultures shape the streets long before trends catch up. At Crepdog Crew, we’ve always built spaces—physical and creative—for the community to thrive. This shacket is our way of putting that truth on fabric—a celebration of individuality, identity, and the scenes that give cities their soul. With Jameson Connects, we’ve created more than a drop—we’ve created a canvas for the culture.”

Mo Joshi, Co-founder of Azadi Records, Culture partner for Jameson Connects, said, “Real culture grows where community thrives. Jameson Connects has always been about championing grassroots voices and giving artists a platform to be seen, heard, and celebrated. This collaboration with Crepdog Crew isn’t just about merch—it’s about movement.”

The drop celebrates the power of creative collaboration through art, music, and community-first experiences.

About Jameson Connects

Powered by Jameson Ginger Ale, Jameson Connects is a community-first platform for India’s creative voices. Through verticals like Jam Pad, Jam Stage, Jam Studio, and Jam Radio, it brings together culture-shaping individuals and subcultures to collaborate, co-create, and connect.

About Azadi Records

Azadi Records is a progressive Indian music label spotlighting thought-provoking hip-hop across regional languages and subcultures. Since 2017, it has given voice to the unheard, pushing the boundaries of what Indian music can be.

For press inquiries, please contact:

Shefali Bhatia, PR Pundit Havas Red | shefali.bhatia@prpundithavasred.com | +91 9821821032

Sanjana Jhawar, PR Pundit Havas Red | sanjana.jhawar@prpundithavasred.com | +91 7023080670

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-crepdog-crew-celebrate-subcultures-with-limited-edition-capsule-1.jpg

 

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Jameson Connects grooves to Grammy winner Anderson .Paak in Mumbai

An intimate celebration of music, culture, and community, also featured Seedhe Maut and Shekhinah

MUMBAI, India, June 4, 2025 /PRNewswire/ — Music lovers in Mumbai were treated to an unforgettable evening as Jameson Connects brought its signature global experience, Distilled Sounds, to India’s cultural capital with an electrifying night of rhythm, soul, and connection. Headlining the showcase was none other than Grammy Award-winning artist Anderson .Paak as DJ Pee .Wee, who took over Famous Studios, Mumbai, for a high-voltage, electrifying up-close performance that brought unmatched energy to this thrilling chapter of Jameson Connects.

DJ Pee .Wee, the dynamic alter ego of Anderson .Paak, delivered a high-energy DJ set that showcased his impeccable taste and versatility behind the console. Known for his genre-blending sound that merges hip-hop, soul, funk, and R&B, Anderson .Paak additionally treated audiences to an intimate live performance towards the end, captivating them with his rich musicality and vibrant presence.

Adding to the evening’s vibrant soundscape was a duo who need little introduction — Seedhe Maut. Fresh off the release of their eighth project DL91 FM, the genre-defying Delhi-based icons brought their razor-sharp lyrics and explosive live energy. Joining them was South African powerhouse Shekhinah, celebrated for her soulful vocals and signature fusion of R&B and pop. Together, they formed a thrilling trifecta of artistry that embodies Jameson’s spirit of fearless creativity and community.

With each edition, Jameson Connects continues to raise the bar in crafting immersive cultural experiences that merge music, community, and creativity. Known for spotlighting boundary-breaking talent from around the world while championing local voices, the platform has become a space where global artistry meets homegrown expression. The upcoming Mumbai showcase is set to be no different-an intimate yet high-impact gathering that celebrates the spirit of connection, the power of live performance, and the magic that unfolds when diverse creative energies come together under one roof.

More than just a music event, Jameson Connects delivered a curated celebration of culture, community, and connection. From eclectic pop-ups by homegrown brands to vibrant F&B experiences and the thoughtfully curated zones, every element is designed to spark conversations and camaraderie.

Stay tuned for what’s next from Jameson Connects.

Link: https://www.instagram.com/jameson_alwaysintomixin?igsh=eGszaTBsNTV5N2Yx

Photo: https://oyefilmy.com/wp-content/uploads/2025/06/jameson-connects-grooves-to-grammy-winner-anderson-paak-in-mumbai-1.jpg

 

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