Connect with us

Buzz

Maison Perrier-Jouët presents Embodied nature by mischer’traxler studio at Design Miami/:

PARIS, Nov. 30, 2021 /PRNewswire/ — Maison Perrier-Jouët is pleased to present Embodied nature, an art installation by mischer’traxler studio, at Design Miami/ from the 1st to 5th December 2021. Since 2012, Maison Perrier-Jouët has collaborated with Design Miami/ in order to offer contemporary artists and designers an international platform for their creativity. As part of this mission, Maison Perrier-Jouët commissions talents, both emerging and established, to reinterpret its enduring relationship with art and nature – and in particular its Art Nouveau heritage – through the prism of the 21st century.
To view the Multimedia News Release, please click: https://www.multivu.com/players/uk/8988951-maison-perrier-jouet-presents-embodied-nature-at-design-miami/
Maison Perrier-Jouët and the Austrian design studio mischer’traxler renewed a collaboration that first began in 2014 to continue their exploration of the relationship between mankind and nature. “The collaboration with mischer’traxler allows the House to project itself into a vision for a sustainable future. It introduces an emotional and meaningful dimension that goes well beyond champagne”, comments Axelle de Buffévent, Style Director at Maison Perrier-Jouët.
Embodied nature by mischer’traxler: an individual experience with a collective reality
With their interactive installation Embodied nature, presented at Design Miami/ 2021, mischer’traxler invite us to regard  all species, including mankind, as forming part of a whole, and to reflect on the importance of understanding this interconnectedness.
More than 100 artistic representations of species from all over the world are suspended in the space and displayed in “cabinet de curiosités”, which provides further information on them and on the relationships that exist between them.
For mischer’traxler, biodiversity begins with what we can see – plants, flowers, birds – then, at ground level, all the smaller species, and finally the microbes and bacteria in the subsoil, which are invisible to the naked eye. It was important to represent all species on the same scale, drawing particular attention to those that are almost invisible, in order to emphasize the equality of their roles in the ecosystem.
The species  are also displayed on shelves surrounding Embodied nature. The shelves seem to dissolve towards the centre of the wall, which creates the illusion that the species are floating freely in their display boxes. When visitors approach, they see themselves on the wall as if they are looking at a mirror. However, instead of their reflection, they see an image of nature in all its diversity. The silhouette is composed of various species, which evokes a cognitive self-awareness that each of us is a part of nature.
Embodied nature is thus an individual experience with a collective reality
Embodied nature is first and foremost a creative work and an emotional experience. “This emotional dimension is essential in our view. It is what captures the attention of the viewer, making them more receptive to the educational and philosophical message of the work,” they explain. They add: “We are designers, not scientists. It is important therefore to remember that Embodied nature is an artwork, the result of a creative interpretation. It gives us, for instance, the freedom to represent species alongside one another that would never be a part of the same ecosystem in the real world.”
As always in the work of mischer’traxler, Embodied nature is created using both traditional techniques – like small, handmade, colourful wire-mesh sculptures – and contemporary technologies – like laser-cutting, tracking software and real-time animation.
I am nature: a mindful perspective at the heart of Perrier-Jouët actions in years to come
Because art evokes an emotional response that can trigger a deeper understanding and awareness, the creative collaboration with mischer’traxler helps Maison Perrier-Jouët bring its commitment to a wider audience. Man, a living being among others: this message of equality breaks down barriers in order to redefine the relationship between humankind and nature. This is the viewpoint of Maison Perrier-Jouët, and the basis of its commitment in years to come.
To nurture a sense of belonging to nature, have a positive impact on the ecosystem and  implement  a savoir-faire inspired by the living world – these priorities are at the heart of the House’s thinking and action. After promoting sustainable viticulture over the past few years, Maison Perrier-Jouët began an experimental regenerative viticulture programme last year in order to bring about a real transformation of its vineyard. These initiatives represent Maison Perrier-Jouët’s contribution to the future of the planet. A necessity, an emergency, a responsibility. Séverine Frerson, Perrier-Jouët Cellar Master, explains: “Above all, we are guided by respect for the ecosystem to which we belong. We strive as much as possible to limit the influence our activities can have on it.”
Extending the experience outside of Design Miami/ 
Maison Perrier-Jouët is taking advantage of Design Miami/ to present the limited editions created by mischer’traxler for the Perrier-Jouët Belle Epoque 2013 and Perrier-Jouët Belle Epoque Rosé 2013 vintage cuvées. For these two gift boxes, the designers bring a positive and mindful perspective to the terroir of Maison Perrier-Jouët and its most essential quality: its biodiversity. Their delicate watercolors shed light on the complex mutual interdependencies that exist between the more or less visible living organisms and elements that make up the vineyard ecosystem. mischer’traxler illustrate the role that each element plays in this fragile equilibrium, which Maison Perrier-Jouët is committed to preserving, as it plans an ecologically responsible future for its vines and its wines. It is within this relationship of symbiosis with nature that the House has evolved since its very beginnings.
At the same time as the Design Miami/ exhibition, Maison Perrier-Jouët is offering a digital experience on a dedicated website and on social media. Everyone is invited to make their own portrait using elements of nature drawn by mischer’traxler for Embodied nature and share it on social media (#IAmNature).
The artistic vision of mischer’traxler – the interactions between man and nature – is in line with the mission to breathe new life into Maison Perrier-Jouët. Driven by creative freedom and inspired by nature for over 200 years, the House cultivates a joyful, positive vision of the world that aspires to shape a better future for all.
About mischer’traxler
Austrian design duo Katharina Mischer and Thomas Traxler established mischer’traxler studio in Vienna in 2009. They work on  design products, furniture items and installations with a craft-based approach that often also integrates technology. Conceptual and contextual considerations are essential to their work as an experimentation. Nature has been at the heart of their work for nearly 15 years. Their approach is above all artistic, but also philosophical and scientific. Their work has been exhibited throughout the world, including at Cooper Hewitt in New York and the Design Museum in London. It also forms part of the permanent collections of MAK in Vienna, the Art Institute of Chicago, the Vitra Design Museum in Weil am Rhein and the Design Council in London, among others.
About Maison Perrier-Jouët
Maison Perrier-Jouët was founded in 1811 from a couple’s shared love of nature and passion for art. From the start, they chose the Chardonnay grape variety as the signature of the House, defining the intricate floral style which sets Perrier-Jouët champagnes apart. Today, art and nature remain an endless source of inspiration, guiding our every action and creation: the way we tend our vines, craft our wines, and share our vision of the world – a vision of a life more rich in meaning, driven not by the urge to own, but the desire to thrive; a life lived with joy and purpose, in symbiosis with nature. Maison Perrier-Jouët: Fill Your World with Wonder.
Laurie Pierrin / laurie.pierrin@pernod-ricard.com
Photo – https://mma.prnewswire.com/media/1696538/Perrier_Jouet_mischer_traxler.jpg Logo – https://mma.prnewswire.com/media/1696537/Maison_Perrier_Jouet_Logo.jpg
 
 

Continue Reading
Advertisement
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Buzz

Canara HSBC Life Insurance Celebrates Father’s Day with a Heartwarming Tribute to Dad Jokes

The digital film highlights how fathers express love through humour, turning everyday moments into lifelong memoriesNEW DELHI, June 20, 2026 /PRNewswire/ — Canara HSBC Life Insurance Company Limited (“Canara HSBC Life Insurance”) today announced the launch of its Father’s Day digital film, a light-hearted and heartfelt tribute to fathers and their unique way of expressing love through humour. Celebrating the universally relatable phenomenon of ‘Dad Jokes’, the campaign shines a spotlight on the small yet meaningful moments that often become some of the most cherished family memories.

Presented in the style of a mock documentary, the film follows a sibling duo as they recount some of their father’s most memorable jokes—ranging from playful puns to classic one-liners. While the film begins with humour and nostalgia, it gradually reveals a deeper truth: behind every seemingly cringe-worthy dad joke lies a father’s sincere effort to connect, bring joy, and remind his family that he is always there for them.The campaign is rooted in the insight that fathers often express their emotions differently. Rather than through words alone, they communicate their care through everyday actions, practical guidance, shared experiences, and sometimes, through humour. Dad jokes may not always receive the loudest laughs, but they often become lasting reminders of a father’s presence, warmth, and unwavering support.Through relatable storytelling and candid family moments, the film celebrates fathers who may not always wear their emotions on their sleeves but consistently show up for their loved ones in their own unique ways. It captures how these seemingly ordinary interactions become treasured memories that families carry forward for years.Reflecting the campaign’s central message, Canara HSBC Life Insurance reiterates its belief in standing by every promise that matters. Just as fathers quietly support and protect their families through every stage of life, the company remains committed to helping customers secure their loved ones’ future and fulfil their financial commitments, truly embodying its promise of being a ‘Promises Ka Partner’.The campaign is now live across Canara HSBC Life Insurance’s X (twitter), LinkedIn, Facebook and Instagram channels.IG- https://www.instagram.com/reel/DZwH5IKhCzG/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== FB- https://www.facebook.com/share/v/1cSkxsFWNY/X- https://x.com/CanaraHSBCLI/status/2067808467205918962?s=20Li- https://www.linkedin.com/feed/update/urn:li:activity:7473574831364468737Photo – https://mma.prnewswire.com/media/2997652/Canara_HSBC.jpgLogo – https://mma.prnewswire.com/media/2739906/6008480/Canara_HSBC_Logo.jpg

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/canara-hsbc-life-insurance-celebrates-fathers-day-with-a-heartwarming-tribute-to-dad-jokes-302805642.html

Continue Reading

Buzz

Harper Collins Publishers India is Delighted to Announce the Recent Publication of ‘People We Love’ by Preeti Shenoy

NEW DELHI, June 19, 2026 /PRNewswire/ — HarperCollins Publishers India is delighted to share the recent publication of People We Love by bestselling author Preeti Shenoy. At once tender and sharp, this collection of stories offers intimate, truthful and relatable portraits of the people we cherish, the ones we lose, and the people we become.

ABOUT THE BOOKThe people we love never truly leave our story…In these tender yet piercing stories, Preeti Shenoy returns to some of her most beloved characters to reveal who they were before they appeared in her bestselling novels It’s All in the Planets and The One You Cannot Have.Aniket, a coder, carries the weight of a longing for Trisha that he cannot bring himself to act on. Nidhi abandons her corporate life to teach pottery, only to discover that clay is far more forgiving than the people she loves. A quiz competition sparks an unlikely romance between Aman and Shruti, one that must withstand parental disapproval and class divides. And Anjali, a journalist, is so busy chasing stories that she almost misses the one unfolding in her own life.Set against the pulse of contemporary India, People We Love explores the tug-of-war between duty and desire, family and freedom, who we are and who we dare to be. Intimate and deeply felt, these are stories about love that stays, leaves and almost slips away … love that quietly and irrevocably shapes the people we become.Preeti Shenoy, author, says, “People We Love is a collection of three long stories, prequels to my bestsellers It’s All in the Planets and The One You Cannot Have. If you have read those books, you already know how these characters’ stories unfold. But what you don’t know yet is where it all began, the loves they carried, the choices they made, and the people they were before life shaped them into who you met on those pages. Writing these prequels felt like returning to a home I hadn’t realised I missed, and discovering rooms I had never been in before.”Rashmi Menon, Associate Publisher – HarperCollins India, adds, “Preeti Shenoy has an extraordinary gift for finding the heartbeat of ordinary lives. People We Love is a warm, wise and deeply humane collection of short stories that reunites readers with favourite characters from her bestselling novels It’s All in the Planets and The One You Cannot Have, weaving them into fresh, deeply satisfying narratives. These characters feel like people you know, and their journeys will move, comfort and surprise you. This uplifting, thought–provoking collection reminds us why we turn to stories in the first place. We couldn’t be more excited to share it with our readers.”ABOUT THE AUTHOR Preeti Shenoy is among the highest-selling authors in India. She was featured on the Forbes longlist of the most influential celebrities in India. Her books include When Love Came Calling, Wake Up Life, Is Calling, Life Is What You Make It, The Rule Breakers, A Hundred Little Flames, It’s All in the Planets, Why We Love the Way We Do, The Secret Wish List, The One You Cannot Have and many others. Her work has been translated into many Indian languages. Preeti is also a motivational speaker, an avid fitness enthusiast, and an artist specializing in portraiture and illustrated journalling. Preeti lives in Bengaluru, Karnataka.ABOUT HARPERCOLLINS PUBLISHERS INDIAAt HarperCollins Publishers India, we believe in telling the best stories and ensuring they reach the widest readership. We publish around 250 new books every year across 10 imprints, adding to a diverse catalogue of more than 3,000 titles in print and digital formats, with an array of genres and voices that ensure there is a book for every reader. Our authors have won some of the most prestigious literary awards, and we are proud to publish many acclaimed writers, alongside new and emerging voices shaping contemporary literature. We are also the publishers of The White Tiger by Aravind Adiga, winner of the Booker Prize 2008, and Girl in White Cotton by Avni Doshi, shortlisted for the Booker Prize in 2020, and HarperCollins India itself has been awarded “Publisher of the Year” several times. In addition, we represent some of the finest global publishers such as Harvard University Press, Lonely Planet, Oneworld, Nosy Crow, Usborne, and National Geographic Children, bringing Indian readers access to world-class books and ideas. We are also proud to be certified as a Great Place to Work for two consecutive years, a recognition of our culture, people, and values that make HarperCollins India a truly inspiring workplace. PRESS CONTACT:Nandini Tripathi, Manager – Marketing (Commercial)Email: nandini.tripathi@harpercollins.co.in | Mobile: +91 9718928839Photo: https://mma.prnewswire.com/media/2997583/HarperCollins_People_We_Love.jpgLogo: https://mma.prnewswire.com/media/2105077/4665143/HarperCollins_Logo.jpg 

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/harper-collins-publishers-india-is-delighted-to-announce-the-recent-publication-of-people-we-love-by-preeti-shenoy-302805348.html

Continue Reading

Buzz

Fulfilling PM Modi’s Dream of Atmanirbhar Bharat: India’s AI Writing Startup Kreativespace Incubated at IIT Kharagpur

Kreativespace, an Indian AI-powered writing platform founded by Vinet Kakadea, has been incubated at IIT Kharagpur and recognized by SVNIT University, Ministry of Education under Bodhan AI Conclave also through the NVIDIA Inception Program, AWS Startup Program, and DPIIT under Startup India.The platform unifies 8 AI-powered writing tools, along with AI Humanizer and Message AI feature being the latest addition into a single ecosystem, so you can generate and refine content all in one place.The company reports more than 50,000+ signed-up users, 75,000+ anonymous users, and roughly 100,000 monthly website visitors, positioning itself as the only Indian company operating at scale in the global AI writing market.SURAT, India, June 19, 2026 /PRNewswire/ — Kreativespace, an AI-powered writing platform, is building out its position as the only homegrown alternative in a market long dominated by international tools such as Grammarly and QuillBot. Founded by Vinet Kakadea and incubated at IIT Kharagpur, the company has aligned its growth with the broader push behind Prime Minister Narendra Modi’s Atmanirbhar Bharat (Self-Reliant India) initiative, which encourages indigenous technology development capable of competing on a global scale.

As AI adoption accelerates across India’s education, research, and enterprise sectors, Kreativespace is among a small group of Indian startups building writing technology designed to compete directly with established international platforms.Kreativespace’s progress has been recognized by several institutions central to India’s startup and technology ecosystem. The company has been incubated at IIT Kharagpur, selected under SSIP 2.0 through SVNIT University, and chosen by the Ministry of Education to present its work at the Bodhan AI Conclave. It has also been accepted into the NVIDIA Inception Program and the AWS Startup Program, and holds DPIIT recognition under the Startup India initiative.Where many writing-tool users rely on separate subscriptions for content generation to refinement for grammar correction, paraphrasing, plagiarism checking, citation generation, and editing, Kreativespace brings these functions into a single platform as a super-app for AI writing tools. The company says its approach centers on affordability and accessibility alongside performance, aiming to make advanced AI writing assistance available to a wider range of users regardless of geography or budget.The idea for Kreativespace took shape while founder Vinet Kakadea was studying at New York University and Marymount University in the United States, where he experienced firsthand how students, researchers, and professionals often need multiple paid subscriptions to cover writing-related tasks. That fragmented experience led him to build a super-app offering each of these capabilities together, at a more accessible price point.Kreativespace combines 8 AI-powered writing tools with AI Humanizer and Message AI feature being the latest addition, allowing users to generate, rewrite, refine, and humanize content without moving between separate platforms. The product is available via web platform, mobile apps on the App Store and Google Play, browser extensions for Chrome, Mozilla, and Edge, and a Google Docs add-on.Vinet Kakadea, Founder of Kreativespace, said, “Kreativespace’s vision is to digitalize the entire Indian education ecosystem to support PM Modi’s Atmanirbhar Bharat scheme.”About KreativespaceKreativespace with the Motto of Making Writing Accessible for Everyone: Kreativespace is an AI-powered writing platform built to make AI writing tools accessible, affordable, and effective for students, researchers, educators, professionals, content creators, startups, and enterprises. Founded by Vinet Kakadea, the company is incubated at IIT Kharagpur and has been recognized by AWS Startup Program, the NVIDIA Inception Program, and DPIIT under Startup India. For more information, visit kreativespace.com.

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/fulfilling-pm-modis-dream-of-atmanirbhar-bharat-indias-ai-writing-startup-kreativespace-incubated-at-iit-kharagpur-302804117.html

Continue Reading

Trending