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Singapore-based Ad-tech platform Infomo announces a merger with Indian-based Ad-tech platform TorcAI

– The merger is designed to create enhanced plug and play ad-tech digital marketing platforms to assist buyers and sellers within this huge and expanding market
MUMBAI, India, Nov. 24, 2021 /PRNewswire/ — Infomo Global Ltd. today announced a strategic merger with Indian ad-tech platform – TorcAI to enable its alliance partners to offer an integrated ecosystem that addresses the emerging needs of large publishers, publisher consortiums, telecom carriers, agencies, and brands across the vast global marketplace. Most governments have introduced new laws to safeguard consumer privacy, and this will impact behavioural targeting that underpins digital marketing across the globe. Digital marketing (currently dominated by the GDM (Google) / Programmatic duopoly and 3rd party cookie deprecation) is witnessing the emergence of advanced private exchanges and walled gardens which will disrupt the current practices across both digital display advertising and performance marketing.
Innovative and integrated platforms driven by deep tech – AI (Artificial Intelligence) and ML (Machine Learning) algorithms – will provide media buyers and sellers with multiple options to leverage different opportunities exposed by the current disruptive transformation. TorcAI, with its highly sophisticated, unique and advanced AI and ML technologies, is considered to be a perfect fit with Infomo’s global strategy of providing the world with private media exchanges and walled garden solutions to reduce the global dependence on the GDN/Programmatic duopoly.
According to research authority, Magna, the global ad spends in 2020 was US$569 billion, of which traditional media was estimated to be US$233 billion. Unlike the USA, Australia, and a number of European countries, ad spend with traditional media still outweighs digital ad spend. In India, digital advertising is still in its infancy with 2020 data revealing that digital advertising accounted for only 11% of the US$12.2 billion yearly ad spend.
Welcoming the merger, Infomo’s MD and Group CEO Ananda Rao said:
“This is a very exciting and important opportunity for Infomo and for the global digital and advertising marketplace. Publishers and Advertisers in today’s world require self-serve automated solutions to buy and sell media. Advertisers need extensive audience reach, known audience targeting, and measurable audience engagement. Publishers need to understand their audience and have control over their monetization potential without being completely dependent on technical intermediaries in the process. Our partnerships with telecom carriers and leading publishers around the world provide advertisers access to massive known audiences and we are focussed on enabling performance marketing. With the proposed merger we will be able to globally offer platforms that deliver optimized programmatic display advertising and performance marketing and drive improved monetisation”.
Speaking about the strategic possibilities, TorcAI Co-Founder & CEO Rohit Verma, commented:
“TorcAI was founded to design and deliver AI/ML driven platforms to sell and buy all types of digital media through optimized programmatic processes. Our platforms and solutions are scale and market tested and have delivered proven results to our clients. Together with Infomo, we can now deliver one fully integrated media management platform that makes it extremely easy for publishers and advertisers to work collaboratively to design and run customized multi-channel campaigns. This exciting and transformational merger will create ecosystem platforms to immediately address a global market”.
About Infomo:
Infomo is the first company in the world to design and deploy plug and play publisher-centric platforms that enable publishers to leverage performance marketing. Infomo provides an innovative web and app advertising ecosystem that harnesses the unique power and reach of telecom operators and large publishers and their significant subscriber communities to deliver engaging, media-rich, and highly targeted premium advertising and promotional content to subscribers during their everyday online activities. 
About TorcAI:
TorcAI leverages advanced data sciences & machine learning to stitch together legacy marketing & advertising technology platforms with new breed tech. TorcAI helps media value chain stakeholders to build & nurture audience assets by bringing together data & activation channels at the organisational level. Publishers, agencies, and brand can thereby harness full potentials of customer data platforms, ad servers, and CRM systems enabling our clients with practical solutions to realize the actual value of audience assets with the power to innovate.
 

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Vikram Vedha to open its advance bookings in 1250 multiplexes from 24th September

Having received an amazing response from the masses for its amazing trailer, the makers of Hrithik
Roshan and Saif Ali Khan starrer Vikram Vedha are currently creating a buzz all around for its electrifying
dance number ‘Alcoholia’. While the audience is eagerly waiting for the film to hit the theaters, the
makers are all set to open the advance booking windows for the Audience.

Undoubtedly Vikram Vedha is one of the most anticipated movies of the year and the craze for the film
among the audience is constantly rising as the film is inching toward its release date. Putting an end to
the audience’s wait, the makers are all set to start the advance bookings of the film today.

Moreover, Vikram Vedha will have the largest international distribution for a Hindi film, with a record-
breaking 100+ countries worldwide. Before its release, the film has sparked worldwide interest and
appeal, and many countries have already begun advance bookings.

Vikram Vedha is presented by Gulshan Kumar, T-Series, and Reliance Entertainment in association with
Friday Filmworks and Jio Studios and a YNOT Studios Production. The film is directed by Pushkar and
Gayatri and produced by Bhushan Kumar, S. Sashikanth and Reliance Entertainment. Vikram Vedha will hit the big screens globally on 30th September 2022.

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Manoj Bajpayee will take 1 week off from his schedule to attend all the rituals on his fathers 1st death Anniversary day.

Three times National Film Awards and the Padma Shri winning actor Manoj Bajpayee who has completed three decades in the showbiz business and Juggling with multiple projects between different genres, characters and mediums. Manoj Bajpayee is a powerhouse actor when it comes to Indian cinema. Even if you haven’t seen many of his movies, you will have heard of talented actor Manoj Bajpayee’s name because of his brilliant performances in his films. The finest actor has become synonymous with content-driven subjects who also have been consistently working in multiple film industries.

The finest actor of Hindi cinema Manoj Bajpayee who has several movies lined up this year, will be taking 1 week off from his current project, which is directed by Apurva(Aspirant fame & produced by Vinod Bhanushali in mid september and will be leaving for his home town with his wife and daughter to attend all the puja rituals on his father’s 1st death anniversary day. Manoj Bajpayee’s father RK Bajpayee passed away at 83, last year in Delhi.

The actor believes that a family is a very important & priority in his life, in spite of his erratic schedules or no matter where he is, it is his first priority to always be with his family with all his support & spend time with them in any situations.After finishing all the rituals puja and family work,Manoj will immediately resume his shoot to finish his project on time without taking any time for himself.

Manoj Bajpayee has recently finished his 3 upcoming projects, one with Ram Reddy’s untitled film, which also has talented actor Deepika Dobriyal in the film. After that he finished RSVP’s Despatch, (A investigative thriller set in the world of crime journalism.) directed by Kanu Behl. Abhishek Chaubeys’s film which also has star cast like Konkana Sen, Sayaji Shinde,Naseer sir and some well known talented actors from south. Fox Stars Studios,Chalkboard Entertainment, Autonomous Works film, Gulmohar directed by Rahul Chittella ( who was assistant of Meena Nair) working with Veteran actress Sharmila Tagore, and Amol Palekar along with Suraj Sharma (Life of Pi) and Simran Rishi Bagga in pivotal roles.

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Here comes the title of Jackky Bhagnani’s Jjust Music upcoming RVD’s soulful creation ‘Raaz’

Jackky Bhagnani’s Jjust Music has been coming up with some really amazing songs one after the other and now they are here with the title of their upcoming heart-touching melody by RVD, a soulful creation ‘Raaz’. It’s a melodious song by an Indie rap artist, RVD that evokes his potential lover to become his secret as that way she’ll go down to the grave with him and stay with him forever. 

The song captures a glimpse of feelings that brings a boy close to the emotions of his lover encapsulating his zest for involving her in his life a secret that will stay with him for life. Jotting down his deepest emotions learn from his life, RVD beautifully communicates through his art in music a feeling of true happiness that can only be appreciated and enjoyed in privacy as the unconditional bond they share is completely sacred which the world won’t understand as they’re not in our shoes. 

Moreover, the artist in a true sense, RVD is an artist who’s been given all the love by the world but battles and deals with his own loneliness by making music, he talks about how he has learned ‘you can’t be lonely if you’re comfortable being alone’ in the process, and through only music, he can express these thoughts. He is an artist who makes modernized music with a blend of cultural touches in Urdu and Punjabi languages, which makes him stand out from the general crowd.

RVD, is an Indie rap artist from Kolkata, West Bengal who’s been making much sound on the east side. Performed alongside pan India artists like Mohit Chauhan, Dino James, Zareen, Kayan, Gully Gang, etc. With tracks like ‘Riha’ and ‘Iteyhaas’ which have done extremely well, RVD has even caught a lot of attention and traction in the general crowd and the gaming world on a pan-India basis.

Meanwhile, Jjust Music made it to the headlines for it’s first PAN India music video Mashooka starring bold and quirky Rakul Preet. The song turned out to be a huge success and was received well by the audience.

https://www.instagram.com/reel/Ci2B4nfA-K6/?igshid=ODBkMDk1MTU=

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