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The United International Baseball League creates the first-ever professional baseball league to serve India, Pakistan, and the Middle East

Team of global sports executives partners with Hall of Fame Baseball Icons Mariano Rivera and Barry Larkin to launch league in Dubai

NEW YORK and DUBAI, UAE, July 25, 2022 /PRNewswire/ — The United International Baseball League (UIBL) announced today its plan to bring professional baseball to India, Pakistan, and the Middle East, beginning with an Inaugural Showcase that will take place in Dubai in February 2023. The UIBL has partnered with Hall of Fame baseball legends, Mariano Rivera and Barry Larkin – two of the sport’s most iconic and decorated stars, with a combined six World Series Championships and 25 All-Star Game selections – to help build, develop and grow the league.

UIBL executive team (L to R): Kanwal S. Sra, Founder, Chairman and CEO; Mariano Rivera, Co-President; Kash Shaikh, President and CMO

The Indian Subcontinent and the Middle East region are home to two billion people. More than 900 million of those people are fans of cricket – the world’s most popular bat and ball sport. While baseball exists in small pockets across South Asia and the Gulf Cooperation Council (GCC) countries, there is an absence of professional leagues and a void of deep, grassroots player development expertise and infrastructure. The UIBL team is looking to change that.

“I’m very grateful to be a part of the UIBL’s exciting mission to inspire two billion new fans to fall in love with baseball,” said Rivera, professional baseball’s career leader in saves and games finished, and the only player ever unanimously elected to the Hall of Fame. “We believe there is an amazing opportunity to educate, inspire and entertain those cricket fans, and open their hearts to an exciting and culturally-relevant form of baseball.”

American baseball is a $13 billion business with nearly 100 million fans across the U.S. and Canada and a rabid following throughout Latin America. However, the game has yet to connect with South Asian and Middle Eastern sports fans, who collectively represent the largest cricket fan base in the world. In South Asia alone, more than 167 million people watched the International Cricket Council (ICC) T20 World Cup last year – 70 million more than the Super Bowl and over 150 million more than the World Series.

In contrast to baseball’s aging fan base, which has an average age of 57 years old – cricket fans are among the world’s youngest sports fans, with an average age of 34. The UIBL has plans to innovate and evolve the game to help capture and engage this younger, more diverse demographic.

“We want to honor the game, and we want to change it,” said Kanwal S. Sra, Founder, Chairman, and CEO, of the UIBL. “We’re excited to help share the beauty and heritage of the game with a part of the world that has yet to fully embrace it. And we’re also excited to do some things differently, acting on years of data, decades of research, and centuries of cultural understanding. Most importantly, we are passionate about helping unleash the next generation of Indian, Pakistani, and Emirati sports heroes that millions of fans will be able to connect with and relate to for years to come. There’s no place better place in the world to begin this journey than Dubai, one of the most iconic cities in the world. Dubai is driven by exceptional leaders with a shared vision of growth through sports and entertainment, and we are honored to partner with them.”

The UIBL will introduce new rule changes, create original gameplay concepts, and bring to life a more immersive viewing experience for fans at the stadium and home. In addition to innovations in gameplay and entertainment, the UIBL will pioneer a multi-country league format that will include players from across the world and enable international competition. The league has already begun activating its international scouting and South Asia-focused development program, with a vision to partner with exceptional local organizations to build UIBL Baseball Academies across the region.

“We truly believe that player development has to start at the grassroots level,” said Larkin, winner of nine Silver Slugger awards, three Gold Gloves, and one of only 42 players in history to win a World Series, an MVP award, and be inducted into the Hall of Fame. “I’ve spent the last twenty years of my life focused on helping young people learn the fundamentals of our great game, as well as the fundamentals of great leadership. That’s the beauty of baseball – when you teach it the right way with the right conviction, you can help young people succeed on and off the field. I’ve seen it here in the U.S., I’ve seen it during my time in Brazil, and I’ve witnessed it during my trips to East Asia. Now, I’m very excited to help bring that level of instruction and guidance to India, Pakistan, and the UAE.”

As part of its launch, the UIBL also introduced its brand logo and design, which artistically captures the most exciting moment in baseball – the home run. Each element of the brand is designed to both help educate the region on the game as well as inspire the imagination of younger fans.

“Not many moments in sports measure up to the energy and excitement of a home run,” said Kash Shaikh, President and Chief Marketing Officer of the UIBL. “The crack of the bat. The roar of the crowd. The elevation of the ball met by the rise in the stands. A home run can unite a stadium with a single swing. And it’s done just that for over a century. We wanted to capture that moment, and share some of that magic with a new generation of fans in South Asia and the Middle East. I can’t wait until our fans in Dubai can experience it for themselves.”

UIBL’s Inaugural Showcase will feature four franchises representing different parts of the world. Franchises, managers, coaches and rosters will be announced at a later date. All Showcase games will be played in Dubai.

For more information, visit uibl.pro.

About the UIBL 

The United International Baseball League (UIBL) is the first-ever professional baseball league created to serve India, Pakistan, and the Middle East. Our vision is to help unite the world through our shared passions for sports, entertainment, and culture. With over two billion people and nearly one billion cricket fans within the region, we’re committed to bringing innovation, entertainment, and an international footprint to baseball to help inspire more fans to fall in love with the game. For more information, visit www.UIBL.pro.

United International Baseball League (UIBL) logo

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Reliance Digital’s ‘All About Apple’ Campaign Brings Best Apple Deals and Price Drops on iPhone 17, MacBook & More

MUMBAI, India, April 24, 2026 /PRNewswire/ — Reliance Digital announces limited-period offers on the latest Apple products with significant price drops and consumer finance offers.

The All About Apple campaign by Reliance Digital is bringing high-quality products to consumers at affordable prices. The initiative aims to make premium Apple products more accessible to a broader segment of buyers during the ongoing promotional window. From the mighty iPhone 17 to the ultra-light MacBook Air (M5), upgrading is more accessible than ever.

Customers can experience the best technology without straining their budgets with attractive exchange bonuses, instant in-store discounts and flexible EMI options. These combined benefits substantially lower the effective acquisition cost, especially for buyers trading in older smartphones or laptops.

One of the spotlight offers includes the iPhone 17 256GB (Magichromatic finish), listed at an MRP of Rs. 82,900. With applicable cashback, combined with exchange benefits of up to Rs. 15,000 and an additional exchange bonus of Rs. 6,000, the effective price can go as low as Rs. 59,990.

Apple’s MacBook lineup has also become more affordable in the ongoing sale, particularly with the introduction of newer-generation processors and pricing benefits. The latest models, powered by the next-generation M5 chip, aim to deliver faster processing, improved battery efficiency, and seamless multitasking. The MacBook Air (M5) can be owned with EMIs starting at just ₹2,803*, inclusive of student and teacher discounts, exchange benefits, and financing schemes. Exchange bonus of 10,000 rupees is also available to MacBook Neo buyers.

This promotional campaign is time-bound, with all major offers scheduled to conclude on 23rd May. Customers are advised to hurry and verify eligibility for cashback, exchange benefits, and coupon discounts before completing their purchase, as terms may vary across models and store locations.

About Reliance Digital

Reliance Digital is one of India’s leading consumer electronics retail chains, offering a wide selection of smartphones, laptops, home appliances, and digital products. With a strong omnichannel presence, it provides customers access to competitive pricing, authorised products, and after-sales support through services such as Reliance resQ.

*Terms and Conditions Applied

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Apparel Group Strengthens Digital Footprint with the Launch of ALDO App for the Indian Market

Express Delivery, Curated Style & Seamless Digital Experience Now Live on Google Play Store & Apple App Store

MUMBAI, India, April 22, 2026 /PRNewswire/ — Apparel Group, the leading global fashion and lifestyle retail conglomerate, announces the official launch of the ALDO India mobile app. This strategic rollout marks a significant milestone in Apparel Group’s mission to redefine omnichannel retail and enhance the digital shopping ecosystem for premium footwear and accessories in India.

Now available on Google Play Store and Apple App Store, the dedicated app is designed to bring ALDO’s world-class style directly to the fingertips of the Indian consumer. By leveraging Apparel Group’s robust retail infrastructure, the app introduces express delivery services, ensuring that fashion-forward shoppers receive their favourite pieces with unprecedented speed and efficiency.

Built with modern consumer expectations in mind, the ALDO app empowers users to explore the latest collections, access exclusive product drops, and enjoy a streamlined shopping experience tailored for fast, effortless browsing. A defining feature of the app is its express delivery service, designed to get fashion essentials into customers’ hands as swiftly as possible, reflecting a new era of immediacy in style and service.

Apparel Group is committed to integrating advanced technology with high-street fashion, providing a secure and effortless checkout process tailored to the evolving needs of the modern, connected shopper. Whether discovering trend-led silhouettes or selecting everyday staples, shoppers now enjoy smooth navigation, secure checkout, and personalised recommendations all supported by ALDO’s commitment to quality and design excellence.

Tushar Ved, President of Apparel Group India, said: “The launch of the ALDO app is a definitive step in Apparel Group’s journey to pioneer a tech-forward retail environment in India. By integrating our cutting-edge logistics with a seamless interface, Apparel Group continues to set the pace for the future of commerce in the region, ensuring our customers enjoy speed, style, and convenience like never before.”

With the introduction of this dedicated platform, Apparel Group continues to solidify its position as a retail leader, focused on localized digital innovation and superior customer engagement.

The ALDO app is now live and available for download.

Download: https://onelink.to/aldoshoes

About ALDO

Founded in 1972, ALDO, the group’s flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. ALDO’s 53-year history has seen the brand become one of the world’s leading fashion footwear retailers with a presence in 110 countries, a global fleet of 1400 locations and more than 250 million customers visiting our stores each year.

For more information, please visit www.aldogroup.com and follow @aldo_shoes and #AldoCrew on social media for updates.

Instagram: @aldo_shoes

Facebook: ALDO Shoes

Website: ALDO Shoes

About Apparel Group (India) Pvt. Ltd.

Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to eager shoppers through its 2500+ retail stores and 85+ brands on all platforms while employing over 27,000+ multicultural staff.

Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.

Apparel Group India has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands in India include leading names in fashion, footwear, and lifestyle such as Victoria’s Secret, Dolce & Gabbana Beauty, Victoria’s Secret PINK, Charles & Keith, Crocs, ALDO, ALDO Accessories, Bath & Body Works, Cotton On, Levis Kids, Tim Hortons, Inglot, Call It Spring, Nike Littles, Jordan Kids, Anne Klein, Herschel, R&B, Beverly Hills Polo Club, Carrefour, and Daiso Japan. Apparel Group has a multi-brand partnership with Marquee Brands for the licensing of BCBG, Ben Sherman, Bruno Magli, Sur la table, and Martha Stewart brands, across GCC and India. With 300+ stores and 20+ brands, the company serves thousands of customers across 50 cities in India.

Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.

For more information, please visit:

Apparel Group India | LinkedIn | Download Club Apparel App

Contact

Amruta Khatavkar

amruta.khatavkar@apparelgroup.in

+91-9870337833

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Angel One’s ‘Cricket Park’ sparks strong participation, brings a generation back to the pitch

MUMBAI, India, April 22, 2026 /PRNewswire/ — Angel One Limited, India’s intelligent investing companion and Official Associate Partner of the Tata IPL (2024–2028), recently hosted Cricket Park”, an immersive cricket-led experience that brought alive a simple yet powerful idea – Chalo, Cricket Khelte Hai. Held at TSG Sports Arena in Mumbai, the event witnessed strong participation and high on-ground energy, bringing together around 300 attendees, including India’s top digital creators and cricket enthusiasts, to rediscover the joy of playing the game.

At a time when cricket is widely consumed but rarely played, Cricket Park tapped into a deep cultural insight, that while the love for the game remains strong, the reasons to step out and play have steadily declined. By creating the right environment and format, Angel One turned passive fandom into active participation.

Designed as more than just a tournament, Cricket Park reimagined the childhood cricket experience into a dynamic, interactive format. The experience was paired with 14 interactive cricket installations and 5 live pitches, including Khidki Tod, Zero Kaata Bhaago, Ziddi Target, Bat Pakad and Ringa Ringa Catches, each crafted to bring back the spontaneity and thrill of the game. The event followed a unique flow, with creators arriving early to engage with and take over the installations, setting the tone for the experience, while fans stepped in at sundown, with matches continuing till late.

The event also saw participation from impactful personalities, adding to the overall energy and appeal of the experience. Notable digital creators including Jake Jeakings, Vyom (vyom25), CA Deepak Bhati (cadeepakbhati), Shrishti Gosavi (nerd_in_you), and Anmol Sharma (financebyanmoll) were part of the experience, further amplifying the event both on-ground and across digital platforms. With moments crafted for shareability, Cricket Park extended well beyond the venue, resonating strongly with a wider audience online.

Assisted by Badass Media and designed by Doodle Mapuls, Cricket Park was designed as a high-energy, community-led experience that blends culture, community, and digital storytelling.

Cricket Park is rooted in Angel One’s larger philosophy of enabling action. Much like how the platform simplifies investing for a new generation, the initiative aimed to remove friction from participation, meeting people where their interest already exists and giving them a compelling reason to act. In doing so, the brand’s invitation, “Chalo, Cricket Khelte Hai,” became more than a line, it turned into a lived experience on-ground.

Zameer Kochar, Chief Marketing Officer, Angel One, said, Cricket Park is built on a very simple insight, people don’t lack interest, they lack the right trigger to act. Whether it’s investing or something as personal as cricket, the gap often lies between intent and action. With this initiative, we wanted to create an experience that feels intuitive, inclusive, and engaging enough for people to step in and participate. The response we’ve seen has been extremely encouraging.”

With Cricket Park, Angel One has taken a step towards building a scalable, community-led property that blends culture, participation, and digital amplification and redefining how brands can create meaningful engagement beyond the screen.

About Angel One Limited:

Angel One Limited, (NSE: ANGELONE) (BSE: 543235) is the largest listed retail stock broking house in India, in terms of active clients on NSE. Angel One is a technology-led financial services company, providing broking and advisory services, margin funding and distribution of third-party financial products to its clients. The broking and allied services are offered through online and digital platforms to clients acquired directly and through assisted business.

Angel One Limited extensively uses Artificial Intelligence, Machine Learning and Data Science to create a superior digital experience. The company has built a host of digital properties like Angel One Mobile App, ‘SmartAPI’ a free-to-integrate API platform and ‘Smart Money’ an investor education platform of 37.4 million clients.

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