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Three Entertainment marks its fourth year in the industry

MUMBAI, India, April 7, 2021 /PRNewswire/ — The Mumbai-based, women-led startup, Three Entertainment celebrates four years in the business. What started out as a passion project, has blossomed into one of the most profitable ventures in their space. 

With a dream and no funding to back them, Saanya Sharma, Sanjana Shah, and Aashna Lalwani started Three Entertainment in 2017 from their homes. They started off small curating events for friends and family and soon expanded their expertise into doing so for luxury brands like The Reliance Group, Four Seasons, Notandas Jewellers, Bastian, Soho House, and Ministry Of Crab, amongst others. Three Entertainment has been the go-to event curator for the who’s who of Bollywood, notably the likes of Ibrahim & Sarah Ali Khan, Sonakshi Sinha, Anshula & Arjun Kapoor, Pooja Makhija, and Yasmin Karachiwala. Their approach is extremely hands-on and with their lean team of ten to support their vision, they have been able to make events more personable. 
“At inception, everyone was doing everything. From running errands, approaching vendors and cold calling clients, to doing our accounts and posting on social media, there was no method to the madness. We were constantly learning on the job, in an attempt to ‘fake it till we made it’. We had in us a hunger to create and when we came together to ideate, our creative energies just sparked. The concept of turning nothing into something was thrilling. Even today, despite having divided roles and departments, we collectively mood board event flows and themes, as a trio. Piece by piece we watch our vision come to life and by the end of it, we have our BIG showstopper idea”, says Operations Head & Co-founder, Aashna Lalwani-  Three Entertainment. 
In the midst of the nationwide pandemic, in an effort to sustain the company through turbulent times, they launched The Box Party Club, which featured all the elements to make your special day even more memorable without setting foot outside your home. This ingenious concept was lauded and they were able to sell over 1600+ boxes in a span of 8 months. The simple idea of people not being able to celebrate special days with their friends and family is what motivated them to curate a kit of party essentials to make sure every celebration is a grand and memorable one. 
“One of our best sellers was Netflix in a box. We found that customers would ship the boxes out to their friends and family and celebrate their personal achievements virtually. What really worked for us was the amount of customization we could do, no two boxes looked the same and that tremendously worked in our favour”, says Sanjana Shah- Creative Head & Co-founder, Three Entertainment, “We used our unique value proposition to start upscaling the box and eventually became popular in the virtual wedding space”. 
The Box Party bridesmaids boxes were an absolute winner with bride squads. They were able to commercialize the idea and pitch the concept to companies looking to connect with their customers, remotely. They worked closely with the likes of Autocar India, Yalo, Anaqa Jewels, Pogo, and Bollywood celebrities like Jacqueline Fernandez and Sonakshi Sinha to curate kits for their friends, employees, and customers. Some of the more popular collaborations include associating with fashion influencer Sonam Babani and celebrity stylist, Nikita Jaisinghani to curate unique offerings for their customers. 
At their very core, their expertise lies in being a one-stop-shop for everything decor and production. The team prides itself on curating everything down to the very last detail to ensure that no event looks or feels the same. They go back to the drawing board countless times to ensure that each element works in tandem with the other. 
Business Head and Co-founder of Three Entertainment, Saanya Sharma asserts, “Suddenly it feels like every third person you meet is into events. In an industry that is flooded with event planners and some great ones might I add, I believe it’s super important to keep ideating and innovating to create an experience out of an event. The more detailed and customized it is, the higher up on the ladder you are! More so, every event should be different than the former, and I believe that’s where our USP lies. There’s a tiny place between being disciplined and letting loose, we call that place Three Entertainment!”
About Three Entertainment 
Three Entertainment is a Mumbai-based Event management and Decor company spearheaded by Saanya Sharma, Sanjana Shah, and Aashna Lalwani. Their roster of clients includes luxury brands, celebrities, socialites, influencers, and business personalities. From conceptualizing the decor for weddings, events, and parties, through the lockdown to curating customized gift boxes to allow individuals to celebrate their special days virtually, the trio has carved out a niche in curating memorable experiences. They celebrate four years in the business in 2021. 
Photo – https://mma.prnewswire.com/media/1481939/Three_Entertainment.jpg 
 

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Vikram Vedha to open its advance bookings in 1250 multiplexes from 24th September

Having received an amazing response from the masses for its amazing trailer, the makers of Hrithik
Roshan and Saif Ali Khan starrer Vikram Vedha are currently creating a buzz all around for its electrifying
dance number ‘Alcoholia’. While the audience is eagerly waiting for the film to hit the theaters, the
makers are all set to open the advance booking windows for the Audience.

Undoubtedly Vikram Vedha is one of the most anticipated movies of the year and the craze for the film
among the audience is constantly rising as the film is inching toward its release date. Putting an end to
the audience’s wait, the makers are all set to start the advance bookings of the film today.

Moreover, Vikram Vedha will have the largest international distribution for a Hindi film, with a record-
breaking 100+ countries worldwide. Before its release, the film has sparked worldwide interest and
appeal, and many countries have already begun advance bookings.

Vikram Vedha is presented by Gulshan Kumar, T-Series, and Reliance Entertainment in association with
Friday Filmworks and Jio Studios and a YNOT Studios Production. The film is directed by Pushkar and
Gayatri and produced by Bhushan Kumar, S. Sashikanth and Reliance Entertainment. Vikram Vedha will hit the big screens globally on 30th September 2022.

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Manoj Bajpayee will take 1 week off from his schedule to attend all the rituals on his fathers 1st death Anniversary day.

Three times National Film Awards and the Padma Shri winning actor Manoj Bajpayee who has completed three decades in the showbiz business and Juggling with multiple projects between different genres, characters and mediums. Manoj Bajpayee is a powerhouse actor when it comes to Indian cinema. Even if you haven’t seen many of his movies, you will have heard of talented actor Manoj Bajpayee’s name because of his brilliant performances in his films. The finest actor has become synonymous with content-driven subjects who also have been consistently working in multiple film industries.

The finest actor of Hindi cinema Manoj Bajpayee who has several movies lined up this year, will be taking 1 week off from his current project, which is directed by Apurva(Aspirant fame & produced by Vinod Bhanushali in mid september and will be leaving for his home town with his wife and daughter to attend all the puja rituals on his father’s 1st death anniversary day. Manoj Bajpayee’s father RK Bajpayee passed away at 83, last year in Delhi.

The actor believes that a family is a very important & priority in his life, in spite of his erratic schedules or no matter where he is, it is his first priority to always be with his family with all his support & spend time with them in any situations.After finishing all the rituals puja and family work,Manoj will immediately resume his shoot to finish his project on time without taking any time for himself.

Manoj Bajpayee has recently finished his 3 upcoming projects, one with Ram Reddy’s untitled film, which also has talented actor Deepika Dobriyal in the film. After that he finished RSVP’s Despatch, (A investigative thriller set in the world of crime journalism.) directed by Kanu Behl. Abhishek Chaubeys’s film which also has star cast like Konkana Sen, Sayaji Shinde,Naseer sir and some well known talented actors from south. Fox Stars Studios,Chalkboard Entertainment, Autonomous Works film, Gulmohar directed by Rahul Chittella ( who was assistant of Meena Nair) working with Veteran actress Sharmila Tagore, and Amol Palekar along with Suraj Sharma (Life of Pi) and Simran Rishi Bagga in pivotal roles.

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Here comes the title of Jackky Bhagnani’s Jjust Music upcoming RVD’s soulful creation ‘Raaz’

Jackky Bhagnani’s Jjust Music has been coming up with some really amazing songs one after the other and now they are here with the title of their upcoming heart-touching melody by RVD, a soulful creation ‘Raaz’. It’s a melodious song by an Indie rap artist, RVD that evokes his potential lover to become his secret as that way she’ll go down to the grave with him and stay with him forever. 

The song captures a glimpse of feelings that brings a boy close to the emotions of his lover encapsulating his zest for involving her in his life a secret that will stay with him for life. Jotting down his deepest emotions learn from his life, RVD beautifully communicates through his art in music a feeling of true happiness that can only be appreciated and enjoyed in privacy as the unconditional bond they share is completely sacred which the world won’t understand as they’re not in our shoes. 

Moreover, the artist in a true sense, RVD is an artist who’s been given all the love by the world but battles and deals with his own loneliness by making music, he talks about how he has learned ‘you can’t be lonely if you’re comfortable being alone’ in the process, and through only music, he can express these thoughts. He is an artist who makes modernized music with a blend of cultural touches in Urdu and Punjabi languages, which makes him stand out from the general crowd.

RVD, is an Indie rap artist from Kolkata, West Bengal who’s been making much sound on the east side. Performed alongside pan India artists like Mohit Chauhan, Dino James, Zareen, Kayan, Gully Gang, etc. With tracks like ‘Riha’ and ‘Iteyhaas’ which have done extremely well, RVD has even caught a lot of attention and traction in the general crowd and the gaming world on a pan-India basis.

Meanwhile, Jjust Music made it to the headlines for it’s first PAN India music video Mashooka starring bold and quirky Rakul Preet. The song turned out to be a huge success and was received well by the audience.

https://www.instagram.com/reel/Ci2B4nfA-K6/?igshid=ODBkMDk1MTU=

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